Most Olympic athletes from around the world have a favorite - or sponsored - brand for clothing and equipment. But if you’ve been watching the skiing and snowboarding events, it seems as though a certain very distinctive pair of goggles - half orange, half yellow - has been showing up on just about everyone. The snow goggles and sunglasses are a great example of product placement, and are part of Oakley’s new, limited edition Harmony Fade collection.
Based on the buzz they received when Team USA’s Winter Olympics opening ceremony outfits were revealed, the most coveted item for spectators is going to be the athletes’ rugged, cowboy inspired leather gloves. Once again, Ralph Lauren has been chosen to dress America’s athletes for the opening ceremony, as his company has since 2008, despite the 2012 controversy after it was revealed that the uniforms were made in China (they have since been made in the U.S.A.).
Valentine’s Day is right around the corner. While chocolates and roses are nice, active women and men will be wowed by something more in line with their outdoor or fitness lifestyles. Here are some inspired ideas for women and men to show some Valentine’s Day love - and these will last longer than sweets and flowers. Is it art? Well the original Bay kayak from Oru is in the permanent collection of SFMOMA, the San Francisco Museum of Modern Art.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".