Aman Verma on Muck Rack

Aman Verma

As seen in: Amazon Web Services, Dailymotion, Medium, Taylor & Francis Online, The International Journal of Behavioral Nutrition and Physical Activity, Pinkvilla, The Quint, DEV Community, The Wire (India), Amar Ujala and
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Articles

Why startups rely on marketing automation for rapid growth

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By Aman Verma
| Afaqs!
For startups today, marketing is no longer only about visibility or campaign execution. Growth today depends on how quickly brands can respond, adapt, and maintain continuity across customer journeys without proportionately scaling operational teams. Modern startups operate in highly competitive digital environments where acquisition costs continue to rise, consumer attention spans are shorter, and expectations for responsiveness are significantly higher.
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Digital fatigue, cognitive overload, & the next phase of technology design

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By Aman Verma, Primebook India
| Adgully Verified
Authored by: Aman Verma, COO & Co-Founder, Primebook India For younger users today, digital life runs continuously throughout the day. Learning, communication, entertainment, and everyday work now happen across the same screens without much separation in between. A student attending an online lecture may also be checking PDFs, replying to messages, opening browser tabs, and using AI tools within the same study session.
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How digital maturity in tier 2+ India is redefining trust & brand loyalty

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By Aman Verma
| Afaqs!
For a long time, the story of Digital India was told through the lens of the metropolitan elite. It was a narrative of high-speed fibre in Gurgaon penthouses and flagship smartphones in South Mumbai boardrooms. But if you look closely at the landscape today, the centre of gravity has shifted. The real transformation is not happening in the Tier 1 hubs; it is pulsating through the heart of places like Jhansi, Tumakuru, and Siliguri, the markets collectively called Bharat.
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