Amit Bapna on Muck Rack

Amit Bapna

Verified
  • Editor-at-Large and Contributing Writer, The Drum
  • Contributing Writer, Freelance
  • None, Economic Times/Brand Equity
Mumbai
As seen in: The Drum, LinkedIn News, BrandEquity.com, ETTech.com, The Economic Times, Flipboard, Breakingnews Travel
I happened to journalism after working in an ad agency & a bank. Now I write about marketing for one of the most respected global brands - for India & APAC.
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Articles

Marketing lessons from the Indian soap wars

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By Amit Bapna Verified
| Flipboard
All eyes are on Trump's reaction to the 'mother of all deals' between India and the EU The ink is barely dry on the European Union and India's historic trade deal but all eyes are now on how President Donald Trump will react to the free …
Open in Who Shared View Duplicates (68) Issue with article?

Japan’s advertising powerhouse Hakuhodo looks to India in bid to be number one in Asia

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By Amit Bapna Verified
| Flipboard
With markets from Tokyo to New York on edge this week, the warning sign flashing around a large Mumbai builder didn’t get much attention. But Indian …
Open in Who Shared View Duplicates (6) Issue with article?

The Trade Desk launches in India to tap into its digital advertising ecosystem

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By Amit Bapna Verified
| Flipboard
Fireside notes that India's retail channels are undergoing their most dramatic reconfiguration yet. General trade, which accounted for more than …
Open in Who Shared Issue with article?
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