Ana Vidović Roguljić

Conflicts of Interest The authors declare no conflicts of interest. References 1, , , et al., “Why Invest, and What It Will Take to Improve Breastfeeding Practices?,” Lancet 387, no. 10017 (2016): 491–504. 2 WHO/UNICEF, “Baby Friendly Hospital Initiative,” [cited 2025 Jan 12], https://www.who.int/publications/i/item/9789241513807. 3, “Breastfeeding and the Baby Friendly Hospitals Initiative (BFHI): Organization, Response and Outcome in Sweden and Other Countries,” Acta Paediatrica 94, no.

Abstract Aim To explore why Croatian mothers request formula for their healthy, term newborn infants during the postnatal hospital stay. Methods Four focus groups discussions were conducted with a total of 25 women who gave birth to healthy newborn infants, between May and June 2021 in Split, Croatia. A homogenous, non-random purposive sampling technique was used. The semi-structured interview schedule contained 15 open-ended questions. Reflexive thematic analysis was applied.