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Articles by Anna Dall'Igna
What would a new Labour government mean for workplace inclusion?
A study conducted by The Agency Collective revealed that nearly half of UK marketing agencies are 100% white, leadership teams are still dominated by men, and only 7% of employees share they have a disability with their employer. But come 4 July and our government may look very different, and with it, workplace inclusion will take on a new scope. Labour, currently leading in the polls, recently unveiled its new pledges to workplace inclusion.
Gen Z, dumb phones and a digital detox
There’s no doubt that the internet and digital technology has become a part of everyday life for most of us. Whether it’s working at a desk or mindlessly scrolling through our phone, it can sometimes seem as though being online is something we can’t escape. And whilst Gen Z are known to spend the most time online, their relationship with technology is more complex than we think.
I see pink trash bags, I think of Barbie
I walk out of the office in Bloomsbury and see a woman with a pink sweatshirt, I think of Barbie. I walk into the tube and see Wizz Air’s new campaign billboard with a pink background, I think of Barbie. I walk past my yoga studio in Camden and see pink smelly trash bags in the middle of the pavement, I think of Barbie. I know that I am not the only one.
Breaking the legacy of trans-generational trauma
Well, yes, trauma can be inherited too and it’s a subtle mechanism. The trans-generational trauma it’s about transmitting traumatic experiences from one generation to the next one, without conscious awareness of how our past can also have an impact on future generations. It’s of course a cultural and sometimes a collective matter, but the more common happens in our family environment.
Generation Discontent: Q&A with We Are Social’s Jerome Courtial
For this interview MediaCat Magazine‘s Content Editor, Andrea Buzzi, spoke to We Are Social’s Head of Strategy, Jerome, to get his thoughts on the discontent between Gen Z and millennials, and whether they really as discontented as they say. Someone called us ‘Generation Discontent’, as in never happy with what we achieve, nostalgic, and insecure. Why is this the case?
Imagen Insights' Sinead Lambe and Helena French on idols
MediaCat Magazine Podcast Imagen Insights' Sinead Lambe and Helena French on idols 00:00 / 30m Apple Podcasts Google Podcasts Podchaser Spotify Stitcher TuneIn For this latest podcast MediaCat Magazine‘s Editor Mike Piggott spoke to Sinead Lambe and Helena French of Imagen Insights. Helena is a Client Success Exec. and Sinead is Associate Director of Communications. The conversation focused on the March theme at the magazine, ‘Kill Your Idols‘, specifically in relation to Gen Z.
The upside-down mentoring game
Reverse mentoring is not a new concept: it’s more than two decades old, yet it remains a training method capable of disrupting today’s work culture. A practice that strongly urges the overthrow of the Jurassic hierarchical system organized in top-down decision-making flows, and instead, it promotes a horizontal collaboration based on mutual listening. It’s a win-win relationship between multi-generational and multi-level workers.
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