I am a writer and editor with 7 years' experience helping creative industry leaders to tell their stories – accelerating reach, engagement and impact.
Alongside my client partnerships, I am a design and travel journalist covering art, architecture, industrial design, interiors, slow and luxury travel and wellbeing for Dwell, ELLE Decoration, Form, Friends of Friends, Journal du Thé, Broadsheet, The Weekender and others.
I’ve had the privilege of interviewing numerous iconoclasts of art and design, including Eero Aarnio, Piet Oudolf, Alec Soth, Broomberg & Chanarin, Erwan Bouroullec, Mathieu Lehanneur, Lilli Hollein, Jonas Bjerre-Poulsen of Norm Architects and Laurence Leenaert of LRNCE.
Previously, I was Senior Editor at Ignant (2015-2017), where I set the minimalist aesthetic agenda that shaped 2010s architecture, art and design for a fast-growing readership (now 800K+).
As Editor-in-Chief of Cee Cee Berlin (2017-2019), I directed the editorial programme for the city’s influential broadsheet and managed international brand partnerships with the likes of Google, Sonos and Campari Group, as well as cultural institutions, embassies, and tourism boards.
My approach to impactful storytelling sees me align natural creativity with digital fluency and a meticulous working style honed through my Master’s degree in Law, which focused on the socio-legal implications of AI.
A seasoned traveller with roots in Germany and Aotearoa New Zealand, I live and work between Europe and the Antipodes.
