Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile
Articles by Apple services
Apple explores new ways to promote its services
News Apple.com was all about Apple TV+ on Friday. It’s all part of advertising this company’s services. Screenshot: Apple/Cult of Mac Apple TV+ took over the Apple.com home page on Friday. And the company also released a lengthy video about a game recently added to Apple Arcade. These Apple services are seen as increasingly important to its bottom line. And the company is using new ways to advertise them.
Head of Apple News+ business leaves after lackluster start
News Liz Schimel handled the business side of Apple News+, but apparently not any more. Photo: Condé Nast Liz Schimel joined Apple’s news business in 2018, and was on board during the launch of News+. But this subscription service hasn’t seen much success, and now Schimel has reportedly left the company. She wasn’t in charge of all Apple’s magazine subscription service. Instead, she handled the business side, dealing with publishers and advertising.
Spending on Apple services grows much faster than new iPhone sales
News Top stories Surprisingly, the App Store makes up less than half of revenue from Apple Services. Photo: Apple Revenue from Apple services reportedly grew 16% year-over-year in 2019 even as sales of iPhones declined. This indicates this company’s growth doesn’t depend on increasing handset sales, according to a market analysis firm. Investor optimism about Apple’s services may have helped increase its share price almost 2% in the last month.
Apple News+ subscriber growth is stuck in neutral
News Apple News+ hasn't been as big a hit as Apple hoped. Photo: Apple Apple News+ has been struggling to ramp up its subscriber numbers since launching in March, according to a new report that claims growth has been stuck in neutral for months. News came out this morning that Apple is considering bundling services like Apple Music, Apple News+ and Apple TV+ together for a monthly fee.
Apple Prime? Giant bundle of entertainment services under consideration
News Top stories Apple Music, Apple TV+, Apple Arcade and Apple News+ could all be part of “Apple Prime.” Photo: Apple/Cult of Mac Apple is reportedly mulling offering all its entertainment services in one giant bundle as a sort of “Apple Prime.” If true, then a single subscription would include the company’s music, video, and gaming services This news is apparently leaking from music-industry executive who aren’t thrilled with the idea.
Apple reducing dependence on Amazon cloud services
News Apple is increasingly using its own data centers, rather than outsourcing iCloud storage to rival companies. Photo: Pexels Although a recent report indicated that Apple is spending about $30 million a month for Amazon’s cloud services, new information indicates that’s a considerable reduction from the past. This is a result of Apple’s growing collection of data centers around the world.
Apple health care plans are potentially more lucrative than iPhone
News The ECG feature on Apple Watch Series 4. Photo: Lewis Wallace/Cult of Mac Apple is poised to create an entirely new ecosystem in health care with a value that could be three times greater than the global smartphone market, according to a Morgan Stanley report. Apple devices and a growing number of App Store apps are in the early stages of what the 14 analysts predict will be a digital disruption to the health care industry worth as much as $313 billion by 2027.
Apple Card aspired to be most consumer-friendly credit card ever
News Top stories Apple enters a competitive industry and hopes you will use its credit card. Photo: Apple Leave it to Apple to make the rollout of a new credit card as exciting as a new iPhone. The Apple Card, on iPhone or in a physical titanium wallet card, aspires to change the way people pay with credit.
Stream Apple Music on Amazon Fire TV starting today
News Your Amazon Fire TV can stream Apple Music, not just Game of Thrones. Photo: Amazon In what would have been radical change a few years ago, your Amazon Fire TV can now stream songs from the Apple Music service. This is the latest move from the iPhone maker to allow users to access its services on hardware made by rival companies. Late last year, Amazon Echo smartspeakers started being able to stream Apple Music.And it came to Android tablets in January.
Elizabeth Warren wants to break up Apple
News Sen Warren thinks the tech industry would be more competitive if some big companies were divided up. Photo: elizabethwarren.com Senator and presidential candidate Elizabeth Warren has proposed breaking up some of the biggest names in tech, including Apple. She says these companies have “bulldozed competition.” She turned most of her ire on Amazon, Facebook and Google, though.
Apple Pay adoption soars, but still lags in U.S.
News Target stores are now accepting Apple Pay. Photo: Apple The number of Apple Pay users continues to climb, but the country with the slowest adoption is the United States. Year over year figures show a 135 percent increase in Apple Pay users, a meteoric climb likely fueled when Apple added peer-to-peer payments at the beginning of 2018. Research conducted by investment firm Loup Ventures shows the number of Apple Pay users at 383 million.
Jimmy Iovine no longer boss at Apple Music as Oliver Schusser takes over
Jimmy Iovine’s tenure as leader of Apple Music appears to have come to an end. Eddy Cue, Apple’s senior vice president of internet software and services, announced Schusser’s promotion this morning in a memo to stafrers. Schusser’s new title will be VP of Apple Music and international content, according to the memo, obtained by Variety. The promotion of Schusser will reportedly have no impact on Iovine’s standing with the company.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Apple
Contact Apple, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack