A couple of seconds after the trap door in the water slide's launch capsule opened, I was plummeting in near darkness at breakneck speed with no end in sight. Many thoughts were racing through my mind: I can't believe how steep this is. I can't believe how fast I am going. What the heck did I get myself into? Will this thing ever end? If, in fact, it does end, will my bathing suit still be firmly attached to my body?
One of the ways that Walt Disney distinguished Disneyland from the amusement parks of the day was by incorporating the storytelling techniques of film and bringing movies to life. Sure, his park had spinning rides and thrilling coasters, but it also took visitors to Peter Pan’s Neverland, through Sleeping Beauty’s Castle, and aboard Dumbo’s flying elephant. As the parks have evolved, movies have continued to inspire lands and attractions, while the adventures have become ever grander.
One of the nation’s great public science, technology, and engineering universities, Purdue University, recently announced it was acquiring Kaplan Higher Education, a 15-campus for-profit postsecondary-education chain. While the move has drawn a fair amount of early criticism, this may be a historically important initiative, one that should be applauded by both higher-education institutions and those they serve.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".