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Articles by Ashley Melder
Frontend or Backend: Satisfying the Masses
Members expect efficiency and ease. Your staff expects efficiency and ease. So how do you decide which to focus on? Let me give you an example from the CUSO I work at. We have online banking loan applications for our credit unions to turn on so borrowers can apply for a loan without having to come in person to a branch or call via phone to do it. These exist everywhere, right?
Managers: This Is Your Circus and These Are Your Monkeys
In a market where everyone is hiring and pay is competitive, what is setting your team apart from others? I don’t mean just to get someone in the door for an interview, but to keep them around long term. The average employee is not looking for a place to be for a quick minute; most are looking for a long-term home to settle in and get comfortable.
What younger generations want from their lenders
Welcome to 2024: where technology is taking over, instant gratification is in, and waiting for anything is out. We used to hear about millennials, but now we are in the era of Gen Z and (can you believe it) Gen Alpha! With the younger generations becoming old enough to make lifestyle decisions, we see the classic lending that millennials or older are used to becoming “so yesterday.” Does your credit union and lending team understand the tendencies of these generations?
What Younger Generations Want From Their Lenders
Welcome to 2024: where technology is taking over, instant gratification is in, and waiting for anything is out. We used to hear about millennials, but now we are in the era of Gen Z and (can you believe it) Gen Alpha! With the younger generations becoming old enough to make lifestyle decisions, we see the classic lending that millennials or older are used to becoming “so yesterday.” Does your credit union and lending team understand the tendencies of these generations?
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