I can still remember the late nineties when almost any stock with a dot.com after its name was gobbled up by investors. Many of these newly minted companies had very little in the way of a business plan beyond the IPO. The technology revolution was well underway, but there were many imposters. The real players are still around today, or they were gobbled up along the way. The action was mostly centered in the Silicon Valley.
It felt like a seminal moment at the time. It was Thursday July 27th and the tech stocks were on fire. Amazon.com was hitting a new all-time high of $1,083, while Priceline.com was cracking $2,000 per share for the first time in its history. Meanwhile, the NASDAQ was hitting a new all-time high of 6,460! On that day, the NASDAQ did a big, intra-day reversal however, and it has not been the same ever since.
Tax and healthcare reform took a back seat to “fire and “fury” and North Korea this past week. Geopolitical events happen all of the time in the world, but they do not usually involve the threat of nuclear weapons. Valuation and earnings take a back seat during times like this. Fear and risk management suddenly move from the back burner to the front burner. Fear and risk management comes in all shapes and sizes. Some run to the phone and indiscriminately sell everything.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".