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Blair Shiff on Muck Rack

Blair Shiff

Verified
(She/Her)
Charlotte
Covers:  breaking news, investigative journalism, business news, strange news, entertainment news, national news, weather events, major events, technology developments, sports news, data journalism
I work all the time, but I love my job. The views expressed here are mine & don't reflect my employer. Retweets do not equal endorsements.

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Blair Shiff’s Biography

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Digital Director for WCNC Charlotte
October 2020 - Present
I lead an amazing team of digital producers and assignment desk editors to report on the important news impacting our area.

Previously, I've worked for Fox Business as a Senior Video Producer, ABCNews.com as both a Coordinating Producer for their Facebook Watch newscast "On Location" as well as their Senior Video Producer, for 9NEWS.com as a digital Digital Producer, for KRQE.com as the New Media Executive Producer, for KXAN.com as a W…

What was your first job as a journalist?

I wrote for the Business and Life & Arts section for the Austin American-Statesman.

Have you ever used a typewriter?

Yes.

How is social media changing news?

The response time is much quicker and the public is gaining a voice in a way that no one was able to before.

Emmy Award

2018 - Outstanding Morning Program - Good Morning America

“Good Morning America” won for best morning program for the second year in a row.

Society of Professional Journalists Award

2014 - Large-Market Station Documentary

The Sigma Delta Chi Awards recognize the best in professional journalism in categories covering print/online, audio, television, and more.

Scripps Howard Award

2015 - Finalist

Finalist in Scripps Howard Award for our series called Fueling the Fire

Award in Excellence - Gannett Corporation

2014 - Best Use of Integrated Media

Our use of interactive media for an investigative piece on the Aurora movie theater shooting and how it impacted first responders' training across the country.

Colorado Association of Black Journalists

2014 - Best Website

We won for our interactive website during Black History Month

Edward R. Murrow Award (regional)

2013 - Best Website

The Radio Television Digital News Association has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Award recipients demonstrate the spirit of excellence that Murrow set as a standard for the profession of electronic journalism.

Edward R. Murrow Award (regional)

2014 - News Documentary

The Radio Television Digital News Association has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Award recipients demonstrate the spirit of excellence that Murrow set as a standard for the profession of electronic journalism.

Edward R. Murrow Award (regional)

2014 - Continuing Coverage

The Radio Television Digital News Association has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Award recipients demonstrate the spirit of excellence that Murrow set as a standard for the profession of electronic journalism.

Edward R. Murrow Award (regional)

2016 - Continuing Coverage

The Radio Television Digital News Association has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Award recipients demonstrate the spirit of excellence that Murrow set as a standard for the profession of electronic journalism.

Emmy Award nominee (regional)

2013 - Interactive

The Heartland Chapter Emmy Awards represent excellence in television and media production.

Best Breaking News Coverage (LIN Media)

2010 - National Coverage of Ft. Hood Shooting 2010

Awarded for coverage of the tragic Ft. Hood Shooting in Texas.