Called a "linchpin" at the school district where she works, Phyllis Martin never makes headlines. But she knows things. "She's the hero behind the scenes who keeps all the district's operations running smoothly and on time," says Joy Swoboda, superintendent of Woodland Elementary District 50 in Gurnee, one of the largest in the state.
Titled, "The arsenal," Karey Ross's Facebook post of various mouse traps took an unexpectedly dark turn. "Imagine your death," a man responded. "Would you want your neck broken in one fell sweep or would you like to be glued to the floor and left to starve to death?" Others chimed in with similar grisly observations. "You'll have to hear them screaming as they try to get loose," warned a woman. A private message explained the tedious process of using oil to free a chipmunk caught in a glue trap.
I notice that friends have one of those giant, metal trash receptacles in front of their house. Remodeling the kitchen? Adding a room? Updating the bathroom? Getting a new roof? Basement flood? Why do you need a dumpster? "It's a gift for our kids," says the woman, explaining how she and her husband are getting rid of stuff now so that their kids won't have to do it someday.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".