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Çağlayan Özdemir on Muck Rack

Çağlayan Özdemir

As seen in: Psyche Magazine
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Articles

To make better memories, prioritise high peaks and happy endings | Psyche Videos

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By Shayla Love Verified, Çağlayan Özdemir, Michelle D Leichtman
| Psyche Magazine Verified
https://www.youtube.com/embed/v4r71kEdYME The ‘peak-end rule’ is a psychological heuristic which holds that, in retrospect, people’s impressions of events tend to be judged by their most intense point (their ‘peak’) and their conclusion (their ‘end’). The idea was first proposed by the psychologists Barbara Fredrickson and Daniel Kahneman, who assembled a series of clever experiments to test it.
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