Amazon’s first live NFL game was watched by an average of 372,000 viewers on Thursday night, beating Twitter’s figures from last season but still well down on TV. The streaming audience for Green Bay Packers’ 35-14 victory over the Chicago Bears was dwarfed by the 14.6 million viewers who tuned in on television. But Amazon’s first foray into Thursday night football did see an improvement on the average 266,000 viewers who watched Twitter’s streams in the same slot last season.
Profits have dropped at Richard Desmond’s Express and Daily Star newspapers ahead of their potential sale to Trinity Mirror. Express Newspapers’ accounts show a pre-tax profit of £13m, down by more than half on the prior year, according to the Telegraph. Turnover was down by 10% to £157m after the two tabloids cut their cover price to put pressure on rivals, including the Trinity titles which may soon become stablemates.
The Daily Mirror has relaunched today, billing itself as "the intelligent tabloid". Readers will be surprised to find that pages two and three of the paper are left almost entirely blank, with the former containing little more than the crossword and weather forecast and page three simply bearing the hashtag #Madeuthink. The abundance of white space is explained on page 6 when the paper asks, "Did you notice the blank pages?"
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".