DALLAS, Texas — As fans look to live the FIFA World Cup experience, local businesses also are finding creative ways to tap into the excitement. A shirt shop known for its Dallas-branded items is delivering a pop-up that satisfies both. "This World Cup coming here is really a once-in-a-lifetime opportunity," said Dan Bradley, the owner of Bullzerk. "I knew I really needed to make an experience-driven pop-up." This story continues below.