Christian Arroyo Mera on Muck Rack

Christian Arroyo Mera

Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work. Claim your profile

Get in touch with Christian Arroyo

Contact Christian Arroyo, search articles and posts on X, monitor coverage, and track replies from one place.

Learn more about Muck Rack

Actions

Share this page

Is this you?

As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile

Articles

Addressing a Black Hole in Textual Analysis: Understanding Metaphors for Better Insights

|
By Manaswini Acharya, Christian Arroyo Mera
| ama.org
Journal of Marketing Research Scholarly Insights are produced in partnership with the AMA Doctoral Students SIG – a shared interest network for Marketing PhD students across the world. Textual data analysis is a powerful tool for gleaning insights from the wealth of information generated across various consumer and market contexts.
Open in Who Shared Issue with article?
See all 1 articles
 •  Privacy  •  Terms  •  Security and Legal  •   •   •   • 

© 2026 Muck Rack

SOC 2® Certified