The well-known phrase sex sells is never truer than when it comes to advertisements. Who could resist a pair of Levis after that launderette advert? And Pepsi has never been as popular as when Cindy Crawford was allowed to knock back a can in 1992 wearing teeny shorts and a tight white vest top. Cadbury’s Flake, Coca Cola, Martini and pretty much every perfume brand I can think of have used similar sexy tactics to sell their products.
An eight-year-old boy called police when he thought his mummy was dead after her violent partnet left her in a heap on the floor. Niki Pearce was left battered, beaten and with broken teeth after her Devon boyfriend attcked her. Luke Grenney, 28, of Manston Close, St Budeaux, Plymouth has now been jailed for 26 weeks for assault by beating.
A family inspired by the BBC documentary Blue Planet has vowed to buy (almost) nothing new all year - as well as ditching plastic and takeaways. The Bullards from devon have also switched to a 100 per cent green energy supplier and say they will cut back on using their car. Jane Bullard, her husband Mark and son Samuel have made the changes after watching Blue Planet and working out their carbon footprint - and they say the changes will be big.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".