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Articles by Cody Hosterman
Everpure Cloud and Azure Red Hat OpenShift: A New Path from ‘Move and Improve’ to Modernization
Everpure Cloud with Azure Red Hat OpenShift (ARO) brings together OpenShift Virtualization and enterprise-grade storage to help organizations migrate and manage VMs alongside containers on Azure while optimizing cloud storage costs. Moving virtual machines to the cloud is often treated as the finish line. But for many organizations, it’s really the beginning of a bigger transformation: How do you evolve the way those workloads run without disrupting the applications that depend on them?
Beyond Lift and Shift: Why KubeVirt Makes “Move and Improve” Actually Possible
KubeVirt enables enterprises to move legacy Virtual Machines directly onto Kubernetes, making a true “move and improve” migration strategy possible while unifying VM and container management and creating a path to incrementalcloud-native modernization. For over a decade, “lift and shift” has been the default entry point for enterprises moving to the cloud. The pitch was simple: pick up your existing virtual machines (VM), drop them into a cloud provider, and deal with modernization later.
Everpure Cloud Azure Native for Azure VMs Delivers Fully Managed Enterprise Block Storage Solution
Now generally available, Everpure Cloud Azure Native for Azure Virtual Machines (VMs) is a fully managed block storage service natively integrated into Azure, helping organizations reduce cloud storage costs, simplify operations, and support business-critical Azure VM workloads.
Everpure Delivers the Agile Data Foundation for VMware Cloud Foundation 9.1
Everpure gives VMware Cloud Foundation 9.1 the agile data foundation it needs to run a modern private cloud with scalable storage; lower infrastructure costs; built-in cyber resilience; and unified support for VMs, Kubernetes, and AI workloads. As enterprises reevaluate their infrastructure strategy, VMware Cloud Foundation (VCF) 9.1 has emerged as Broadcom’s answer for the modern private cloud.
Evergreen Archives
The Evergreen® portfolio from Pure Storage redefines storage ownership with flexible, subscription-based services that eliminate traditional upgrade cycles and reduce IT complexity. With solutions like Evergreen//Forever™ for non-disruptive upgrades, Evergreen//Flex™ for modular, scale-out storage, and Evergreen//One™ for Storage-as-a-Service (STaaS), organizations can scale seamlessly while optimizing costs.
Pure Storage and Microsoft Partner for Azure Local to Support FlashArray as External Storage
Microsoft now supports Pure Storage FlashArray as external storage for Azure Local, enabling enterprises to decouple compute and storage for higher performance, efficiency, and simpler management across hybrid cloud environments. The IT landscape, and in particular virtualization, is currently undergoing a significant transformation. Part of this trend has been for previously exclusive hyperconverged architectures opening up to include external storage configurations.
Pure Storage Raises the Bar with NVIDIA Cloud Partners and AI Data Platform
Pure Storage has achieved high-performance storage (HPS) certification for NVIDIA Cloud Partner (NCP) reference architectures. We’re also elevating AI storage with the NVIDIA AI Data Platform through a powerful enterprise storage and compute integration. For well over a decade, Pure Storage has been on a mission to simplify data storage for enterprises of every size and industry.
Pure//Launch Blog January Edition
The newest innovations from Pure Storage include storage presets in Pure Fusion for storage management efficiency, the new 150TB DirectFlash Module on FlashBlade//E, enhanced disaster recovery capabilities, and other enhancements. It’s a new year and that means new problems to solve and barriers to break down. No matter the challenge, the Pure Storage platform gets better over time to continually deliver the performance, reliability, and security you need to get the job done.
Turning Setbacks into Strengths: How Spring Branch ISD Built Resilience with Pure Storage and Veeam
Spring Branch Independent School District in Houston experienced an unplanned outage. Preparation and planning were key to their recovery, as well as the integrated Pure Storage and Veeam solutions, which enabled them to restore large amounts of data quickly and efficiently. There’s nothing fun about dealing with an unplanned outage. But if you’re looking for a silver lining and you happen to be an independent school district, then a Friday during the summer break is the best-case scenario.
Introducing Pure Storage FlashArray for AWS Outposts: Empowering Hybrid Cloud Infrastructure with Enterprise-grade Storage
Pure Storage announces Pure Storage FlashArray™ for AWS Outposts, a hybrid cloud solution integrating Pure Storage enterprise-grade storage with AWS services to modernize on-premises data centers through seamless, efficient, and secure infrastructure.
Simplify Enterprise AI with Pure Storage, Certified Storage for NVIDIA DGX SuperPOD
Pure Storage FlashBlade is now a certified storage solution for NVIDIA DGX SuperPOD. Together, they provide powerful accelerated compute, a high-performance and efficient storage platform, and AI software and tools to address the most demanding AI and HPC workloads. The promise of faster innovation, improved operational efficiency, and increased competitive edge comes with getting AI data outcomes right.
Announcing FlashArray//C20: Extending the Pure Storage Platform to Edge-optimized Capacities
The power of the Pure Storage platform is now available in smaller capacities. FlashArray//C20 is the newest member of the FlashArray family. The capacity-optimized all-flash system delivers enterprise-class performance, reliability, and agility at capacities and prices that are more accessible for edge deployments and smaller workloads. At Pure Storage, we’ve been replacing high-speed spinning drives with flash in Tier-1 environments for 15 years.
Introducing the newest member of the Pure Storage® Platform: FlashArray//C20
The newest member of the FlashArray//C family, FlashArray//C20, is priced and purpose-built for small and medium businesses and customers with entry-level and remote office needs. Partners can leverage the FlashArray//C to drive growth and customer success across a broad range of markets. Today, we’re redefining the entry point for enterprise-grade flash storage. I’d like to introduce the Pure Storage® FlashArray//C20, a new addition to the FlashArray//C™ family.
Introducing Pure Storage Cloud for Azure VMware Solution, an Azure Native ISV Service
Pure Storage Cloud for Azure VMware Solution (AVS) is a fully managed block-storage-as-a-service offering. Pure Storage Cloud for AVS supports seamless, cost-effective migration of VMware environments to the cloud. Today, Pure Storage is excited to introduce Pure Storage Cloud for Azure VMware Solution (AVS), a fully managed block-storage-as-a-service offering for AVS. This new solution will be offered directly within the Azure portal as an Azure Native ISV Service.
Make Your File Data Immortal with Real-time Enterprise File
Pure Storage Real-time Enterprise File empowers infrastructure owners by delivering a simple yet powerful storage solution that grows alongside their business. With Real-time Enterprise File, enterprises can make their data immortal—always scalable, flexible, and future-ready. Infrastructure owners are often burdened with managing file storage systems that require complex planning and careful capacity forecasting.
Pure Storage Announces Support for Next-generation VMware vSphere Virtual Volumes
At Explore this week, Pure Storage is excited to share that it will support the next generation of VMware vSphere Virtual Volumes (vVols) when it becomes generally available, which is currently planned to be part of VMware Cloud Foundation 9.
Why a Data-resilient Architecture Is Critical for Recovery
Summary Ransomware attacks aren’t the only type of outage event IT teams need to be prepared for, unfortunately. Pure Storage SafeMode Snapshots can help IT teams recover operating systems and data in a timely manner. Ransomware attacks are not the only outage event IT teams need to be prepared for. Having a data resilient architecture is critical to enable Rapid Restore capabilities regardless of the reason for the outage.
Take Your Azure VMware Migration Home with a 20% Discount on Pure Storage
Summary Migrating VMware workloads to the cloud can bring many benefits. Pure Block Cloud Store dramatically improves TCO when moving to Azure VMware Solution. Migrating VMware workloads to the cloud can bring many benefits. Pure Block Cloud Store dramatically improves TCO when moving to Azure VMware Solution. In light of VMware’s recent changes under Broadcom, many of you may be reevaluating your VMware workloads and looking for ways to stabilize, evolve, and future-proof your infrastructure.
DXC Technology: Turning Ideas into Real Business Impact
Summary When this leading technology services provider needed a robust disaster recovery (DR) solution for its Managed Container Services customers, DXC Technology chose Portworx by Pure Storage. When this leading technology services provider needed a robust disaster recovery (DR) solution for its Managed Container Services platform, DXC Technology chose Portworx by Pure Storage. With IT evolving quickly, organizations need innovative solutions to ensure business continuity and data integrity.
Pure Storage Announces New Partner Capabilities, Celebrates Outstanding Partner Achievements
Summary At this year’s Pure//Partner Forum, we announced new capabilities to help partners drive greater operational efficiency and improve customer experience. We also celebrated the 2024 Pure Partner Award winners. Today, at Pure//Partner Forum, our annual partner event in Las Vegas, we had the pleasure of engaging with 450 of our valued partners. Throughout the event, I had the wonderful opportunity to meet some of our new partners and catch up with those I’ve enjoyed working with for years.
#1 Most Deployed Platform for vVols
For many years, organizations across industries have counted on Pure Storage® to power and protect virtual machines most commonly managed by VMware vSphere. This has been-and will continue to be-an important part of our customers' infrastructures. Read on to learn more about deployed platform for vVols. Why do organizations choose Pure Storage for VMware? The Evergreen™ architecture's elimination of forklift upgrades Predictable and consistent performance Simplicity of Pure vs.
Accelerate Your Kubernetes Journey with Portworx Advanced Services
Summary Portworx by Pure Storage is designed to enhance the management of container storage. Organizations can leverage Portworx Advanced Services to help them optimize their Kubernetes environment and accelerate time to value. In the fast-paced world of containerized applications, managing Kubernetes environments efficiently is pivotal for business success. Portworx® by Pure Storage offers a compelling solution, designed to enhance the management of container storage.
Taming the Storage Sprawl: Simplify Your Life with Fan-in Replication for Snapshot Consolidation
Summary Fan-in replication can help storage admins take control of data sprawl by consolidating their storage infrastructure and simplifying management. As storage admins at heart, we know the struggle: Data keeps growing and applications multiply. Before you know it, your fleet has become a many-headed monster of disparate storage arrays, with siloed data and a complex web of backup jobs. Enter your knight in shining armor—snapshot consolidation via fan-in replication.
Products Content | Pure Storage Blog
Products 5 min / Read Post Products 4 min / Read Post Products 3 min / Read Post Products 3 min / Read Post Products 5 min / Read Post Products 6 min / Read Post Products 3 min / Read Post Products 12 min / Read Post Products 7 min / Read Post Products 2 min / Read Post Products 4 min / Read Post Products 8 min / Read Post Products 3 min / Read Post The difference between Pure Storage AIRI and other solutions is of course the Pure Storage components of the stack and our top-ranked Pure...
Introducing the Pure//Launch Blog
Summary Innovation is in our DNA here at Pure Storage. Our new Pure//Launch blog and web page bring you a round-up of our most recent product updates and features to help you stay up to date on what’s new. The Pure Storage data storage platform is the most innovative in the industry, constantly evolving to meet your data storage needs.
Pure Storage Introduces External Block Storage for Azure VMware Solution
By Cody Hosterman, technical director, VMware solution engineering, Pure Storage, Inc. Now generally available, Pure Cloud Block Store for AVS improves TCO by independently scaling storage and compute and bringing years of VMware enterprise storage features to the cloud. The Pure Storage platform delivers the 1st generally available external block storage for Microsoft’s Azure VMware Solution to improve TCO for VMware workloads in Azure.
Pure Introduces First External Block Storage for Azure VMware Solution
Today, we are excited to announce that the Pure Storage Platform now delivers the first generally available external block storage for Microsoft’s Azure VMware Solution to improve TCO for VMware workloads in Azure. For customers with storage-intensive VMware workloads, Pure Cloud Block Store™ provides the flexibility to match your Azure VMware Solution compute needs with your storage capacity needs—optimizing your spend in the cloud.
User-tailored Notifications through the Pure Notification Center
Summary One of the biggest issues in modern IT environments is the overwhelming volume of notifications. The Pure Notification Center within Pure1 centralizes and simplifies the notification delivery workflow, ensuring you're informed and in control, wherever you are. In a world where data management complexity escalates, Pure Storage continues to pioneer with simplicity and innovation.
A Storage-efficient Solution for Rapid Restore of VMs
With the tremendous growth of data, companies are looking for the best approach to back it up. Ensuring the fast recovery of data when a disaster occurs has become more difficult. Businesses face even more significant challenges if they don’t modernize their rapid restore strategy as well.
Notes from a Hackathon: How to Cut Down Web Requests by 70%
Most web developers would probably agree: It’s a much better user experience when the data behind the application is automatically updated. Depending on the nature of the data, these refreshes could happen every couple of seconds, every minute, every couple of minutes, or sometimes even hours. All that’s required is a simple timer to periodically re-fetch the data so what’s displayed is up to date. On a more complex portal, there could easily be two dozen sources of data refreshed.
Looking for Simplified Inventory Management for Your Pure Portfolio? Pure1 Assets Has Got You Covered
Managed service providers, asset management teams, and partners will be delighted to know that Pure1® provides a centralized portal for asset management, auditing, and tracking the evolution over time for all Pure assets. The Assets portal is divided into three pages: Asset Management Appliance Genealogy Subscription Genealogy Figure 1: Asset Management page in Pure1.
Availability of Pure Storage Cloud Block Store
By Cody Hosterman, technical director, VMware solution engineering, Pure Storage Pure Storage, Inc. released into public preview Pure Cloud Block Store block datastore support for Azure VMware solution. Learn more about the solution and collaboration behind it. Let’s think in terms of outcomes. You want to move some or all operations into the cloud without disrupting your business and without incurring significant overhead costs.
Unlocking the Power of Metadata Management with FlashBlade
Metadata refers to the information about stored data that helps in its identification, categorization, accessibility, and retrieval. In the world of data management and storage arrays, effective handling of metadata is crucial for efficient and organized storage systems. Modern application workloads, such as AI and EDA, run metadata-intensive operations and rely on robust metadata handling capabilities to ensure seamless operations and optimize storage resources.
Pure Cloud Block Store Now Available for Microsoft Azure VMware Solution
Let’s think in terms of outcomes. You want to move some or all operations into the cloud without disrupting your business and without incurring significant overhead costs. Specifically, you want to migrate the right workloads to the cloud on your timelines. This means making sure that you’re not under pressure to move quickly because you’ve committed to a significant infrastructure investment. You want to move fast without breaking things.
Why Is Pure Storage at Oracle CloudWorld 2023?
Oracle CloudWorld 2023 is coming up soon. As I started preparing for this event, it made me think of one of the questions that I’m frequently asked: “Why is a storage vendor attending a database event?” The next most frequently asked question I’ve gotten during my seven years at Pure is: “Why would a database expert join Pure Storage?” The storage-database connection isn’t obvious to everyone. But they are, in fact, a perfect match.
Move to Pure: The Last Storage vMotion You’ll Ever Need to Do
Back to Las Vegas! While we’re all returning to a deeply familiar place (this time for VMware Explore, August 21-24), the content isn’t! There is a ton of new innovation to learn about and discuss—especially when it comes to storage. Pure Storage has been hard at work innovating and developing new paths for VMware customers to take advantage of their storage platform to drive their applications forward. Let’s discuss! VMware Storage-as-Code Automation is critical—I think we can all agree on that.
How to Optimize Deep Learning Workflows with Fast S3
This article on optimizing deep learning workflows with fast S3 first appeared on Medium. It was replublished with the author’s credit and consent. I know most data scientists do not care about storage, and they shouldn’t. However, having a fast S3 object storage in the system would definitely help optimize deep learning (DL) workflows. Let me explain why “storage actually matters in DL” in this blog post.
Accelerating Apache Spark with RAPIDS on GPU
This article on Apache Spark first appeared on Medium. This blog was republished with the author’s credit and consent. Quite a lot of big data and most machine learning workloads are compute-bound. While machine learning, especially deep learning, has been leveraging GPU to accelerate the computation for years, GPU acceleration for big data is relatively new. It is good to see active developments of Spark RAPIDS in this area.
Running Apache Spark on Kubernetes: Approaches and Workflow
This article on running Apache Spark on Kubernetes first appeared on Medium. This blog has been republished with the author’s credit and consent. During my years working on Apache Spark applications, I have always been switching my environment between development and production.
Continuing to Drive Evergreen Storage in Azure
This article on Evergreen storage initially appeared on Cody Hosterman’s blog. It was reposted with the author’s credit and consent. One of our goals with Purity (our operating software on Pure Cloud Block Store™ which also of course runs on FlashArray)™ is to deliver the Evergreen® Storage model to the cloud. This means we continue to innovate our platform with no changes to how you create, deploy, or manage the front end. Denser. Faster. More efficient. Cheaper. Better. More features.
Optimize Your Cloud Storage Bill
This article on optimizing your cloud storage bill initially appeared on Cody Hosterman’s blog. This has been republished with the author’s credit and consent. Most of us try to optimize how we personally spend money—and a common way is to examine your overall operating expenditures and figure out how you can reduce them. How much do I spend on groceries? Can I buy cheaper groceries? Can I buy less? What streaming services do I pay for? Should I cancel all of them? Some of them? Drop down on the tiers?
What is New with CBS Terraform Provider 0.9.0
This article on CBS Terraform Provider 0.9.0 originally appeard on Adam Mazouz’s blog. It has been republished here with the author’s credit and consent. If you’re a public cloud user, you must have used or are planning to use automation to deploy infrastructure resources and services. Pure Storage has built a Terraform provider that can be used to deploy Pure Cloud Block Store™. I have been using this provider for internal testing and also for delivering demos and proof of concepts.
Evergreen//One Offers the First STaaS Ransomware Recovery SLA to Ship Clean Arrays
Today, Pure Storage announced the first-of-its-kind ransomware recovery SLA for Evergreen//One™, our storage-as-a-service (STaaS) offering, guaranteeing a clean storage environment following an attack. This makes Evergreen//One the only STaaS offering to guarantee delivery of clean arrays, including a recovery plan, a data transfer rate, and bundled professional services. What does this mean for you?
FlashBlade//E™: The Dawn of a New //Era for Unstructured Data Storage
What defines the “end of an era” and the dawn of a new one? It’s not just a groundbreaking invention. Electricity was discovered in the 1700s, but that’s not when it changed everything. It took another 100 years to become practical, and another 50 to be widespread. That’s the key. One era ends, and another begins when innovations are no longer reserved for the few, but accessible, sustainable, and affordable to all. It’s why we can call this launch the dawn of a new era.
vSphere Remote Plugin: .local vCenter Domains
Hello- Nelson Elam here! I’m a VMware Solutions Engineer at Pure Storage and wanted to make you aware of an issue we’ve seen crop up a couple of times recently with our vSphere Remote Plugin and provide a quick explanation. If your vCenter uses a .local domain (vcenter.purestorage.local is one example), you might have seen the following 3 errors in Pure’s vSphere Remote Plugin in vCenter: In the FlashArray list page, the error “Error retrieving array list. Please try again later.” is returned.
Hot Topics in AI Infrastructure: AI Myth Busting
Posted in: AI & Machine Learning, AIRI 1 min read 06.13.2019 by Colin Gallagher @WorldC3 Earlier this month, NVIDIA® and Pure Storage® launched “Hot Topics in AI Infrastructure,” a video series to educate IT specialists about how to get involved in artificial intelligence (AI) initiatives. We cover a single hot topic in each two-minute episode as we tour NVIDIA’s Silicon Valley headquarters. AI has generated a lot of hype over the past few years.
Accelerate Post-Trade Processing
Post-Trade Processing Modernization – Fast tracking the benefits of Analytics & AI while driving huge operational efficiencies Is there a financial services organization in the world who wouldn’t like to be at the forefront of harnessing the potential of data and artificial intelligence*?
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