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Articles by Constance Tan
AI adjusted Volume: How Ahrefs approaches the challenge of estimating AI Search demand
By Constance Tan Product Marketing at Ahrefs August 17, 20264 min read This article covers Ahrefs’ current approach to estimating AI search demand, why we chosen to go with this approach, and the problems of existing methods. By the end, you'll also know how to use these numbers on our platform without being misled by them. Unlike Keyword search volume in Google search, there's no significant, reliable source of data about how people prompt AI for answers.
PM Wong to attend Asean-Russia summit in Kazan from Jun. 17 to 18
Prime Minister Lawrence Wong will make a two-day visit to Kazan, Russia, from Jun. 17 to 18 to participate in the Asean-Russia Commemorative Summit (ARCS). It will be hosted by Russian President Vladimir Putin, which will include a plenary session and a working lunch. Commemorative summit The summit marks both the 30th anniversary of the Asean-Russia Dialogue Partnership and the 35th anniversary of Asean-Russia relations.
How Octopus Energy uses Ahrefs Brand Radar to monitor AI visibility across global markets
Octopus Energy used Ahrefs’ Brand Radar to replace a resource-heavy manual process for monitoring AI visibility across multiple global markets. With Brand Radar, Laura was able to present clear, actionable findings about their brand in AI search to C-suite and global marketing teams. This also helped her team get buy-in to reshape their content strategy and head new marketing initiatives to own their narrative better on AI platforms.
How to choose the right Ahrefs plan
New to Ahrefs, or returning after some time and not sure which plan suits you best? This blog will guide you through all our offerings so you can find a fitting plan; no matter if you’re a one-man solopreneur or work in a large multi-national marketing team.
Melania Trump to chair UN Security Council meeting
U.S. First Lady Melania Trump will chair the UN Security Council meeting on Mar. 2, against a backdrop of the ongoing conflict in the Middle East, according to the White House. The announcement was made prior to the outbreak of Israel and the U.S.'s strikes on Iran on Feb. 28. Reuters reported that Trump will emphasise education as a way to advance tolerance and world peace in her remarks at the meeting, titled "Children, Technology, and Education in Conflict," her office stated.
Former US Vice President Dick Cheney dies at 84
The 46th U.S. Vice President Dick Cheney has died at 84 years old, according to a statement by his family, CNN reported. He served in his role from 2001 to 2009 during the term of former Republican president George W. Bush, who oversaw significant events including the 9/11 terror attacks and the subsequent Iraq War. While considered to be a hardline conservative, he was notably intensely critical of U.S. President Donald Trump, leading to him becoming ostracised from his party.
Perak to ban sale of vapes as M'sia eyes nationwide clamp down by mid-2026
Perak is the latest Malaysian state to announce a ban on the sale of e-cigarettes, or vapes, starting from Jan. 1, 2026, the local government announced on Oct. 1. It joins six other states in banning the device – Johor, Kelantan, Terengganu, Perlis, Kedah and Pahang, who have already implemented bans on the use and sale of vapes. The decision was reportedly made at a state executive council meeting on Oct. 1, according to Bernama.
12 M'sians including celebs detained after Gaza aid ships intercepted by Israel, ask Anwar for help
12 Malaysians were among those detained by Israeli forces after the humanitarian aid ships they were sailing on towards Gaza were intercepted in the early morning of Oct. 2 (local time). Among them were a number of influencers and celebrities, Malay Mail reported, including singer Zizi Kirana and influencer Farah Lee. ADVERTISEMENT Interception began last week The Global Sumud Flotilla (GSF), consisting 47 ships, had begun to be intercepted by the Israeli Navy from the night of Sep.
India will continue to buy Russian oil despite Trump threats
India will face a further hike on their current U.S.-imposed tariff rate of 25 per cent if they continue to purchase oil from Russia, U.S. President Donald Trump said on Aug. 4. In a Truth Social post, Trump called India out for buying "massive amounts" of Russian oil, as well as for selling it on the Open Market "for big profits". He accused India of funding Russia's war efforts against Ukraine through their purchases.
10x Traffic by going global with SEO: The Medicai + Ahrefs Success story
Medicai used Ahrefs to accelerate their organic traffic against their competitors using a combination of programmatic and content-based strategies. Get an account for Ahrefs. Everyday once you wake up, open it and check it while you drink your morning coffee. Look into the keywords you rank for, and then what your competition ranks for. Then do the same with backlinks. These consistent actions will give you ideas that you can implement to improve your SEO.
Rubbish truck catches fire in Jurong West
A rubbish truck caught fire at the car park of Block 441 Jurong West Avenue 1 on May 14. The Singapore Civil Defence Force (SCDF) said they were alerted to the incident at about 12:45pm. A water jet was used to extinguish the fire. A video of the incident was put up on social media. The rear trash collection portion of the blue rubbish truck was engulfed in flames. Thick smoke could be seen emerging from the truck. A group of SCDF firefighters were then seen extinguishing the flames with a water jet.
Stateless woman, 85, with Covid-19, turned away from Johor public hospital as she lacked IC
A stateless elderly woman residing in Johor Bahru, Malaysia, is in deteriorating condition after she was unable to receive treatment from both public and private hospitals after being diagnosed with the coronavirus. 85-year-old Wang Haolan's health took a sharp turn as her fever rose and heart rate dropped to 40 beats a minute due to the infection.
Overseas votes for GE2025 counted at Elections Department Headquarters
The counting of overseas ballots for the 2025 General Election took place on May 15, Thursday at the Elections Department headquarters. Of the 17,237 registered overseas voters in all contested electoral divisions: ADVERTISEMENT 5,966 out of 8,091 overseas voters who had registered to vote in-person in all contested electoral divisions cast their votes at the ten overseas polling stations.
Eleanor Lee may be replaced with AI face swap in new Chinese drama, could cost up to S$3.6 million
Singaporean actress Eleanor Lee, 25, daughter of Mediacorp host Quan Yifeng, has been accused of insulting Chinese nationals in an audio clip. She released a statement denying that the audio clip was of her. The show she's in, "The Journey of Legend (赴山海)", has now reportedly removed all traces of Lee in its promotional materials and is rumoured to be considering digitally replacing her using AI face-swapping technology.
Get Ahrefs at group buy pricing - with zero risk
Let’s be honest: Ahrefs group buy accounts sound really tempting at first, especially with the low prices they tout for “full access” to our tools. But remember, the tradeoff is that they come with some serious baggage. Let’s take a look at some common issues. What you get with an Ahrefs group buy Lots of risks, really.
WoroniANU seeking feedback on it’s investment policy after student pressure to divest from weapons companies - Woroni
The University is currently undertaking consultations as part of the review of its Socially Responsible Investment (SRI) policy. Established in 2013, the SRI policy accounts for environmental, social and governance factors, and outlines the aims and parameters of the University’s investment portfolios. The review comes after months of student demands for the University to divest from weapons manufacturers which are involved in Israel’s current siege in Gaza.
Hack The Box grows 211% YoY in top 10 keyword rankings across their diverse offerings Original
Hack The Box used Ahrefs to execute multiple SEO initiatives for their website, including a site-wide content refresh initiative in 2023. Their most prominent achievement is a 600% increase in keywords ranking on the first page of Google in just 4 months. In addition, they also achieved a 211% YoY increase in ranking globally on the first page of Google for relevant keywords: “Ahrefs is the top content marketing and SEO tool for tracking and improving SEO performance.
SenS Online Solutions gains a competitive edge over other agencies with Ahrefs
SenS Online Solutions used Ahrefs to address a challenge for one automobile dealer client who just acquired a competitor’s marketplace website. They were looking to properly integrate both websites to maximize each websites’ strengths together.
"We switched to Ahrefs and 3x'ed our organic traffic"
After switching from Semrush to Ahrefs, Optimize 360 grew their organic traffic more than 3x in the course of 12 months: According to the team, this growth came down to one main factor: the improved quality of Ahrefs data. Ahrefs is simply the best SEO tool on the market. The tool offering is very complete, covering many areas of SEO. I use both Semrush and Ahrefs, and I can see that Ahrefs’ data is more precise so far.
Ahrefs customer story: SUSO Digital
SUSO Digital is a team of 60+ SEO experts who partner with ambitious agencies and brands around the world, providing strategic white label SEO services. Site Explorer Keywords Explorer Batch Analysis Competitor Analysis Rank Tracker Ahrefs API Before Ahrefs, SUSO Digital were using a number of separate platforms for tracking clients’ keywords, technical and content audits, and backlink related issues.
WoroniANU Decides Not To Adopt Controversial Antisemitism Definition - Woroni
Vice Chancellor Brian Shmidt has confirmed that the ANU will not adopt the controversial working definition of antisemitism from the International Holocaust Remembrance Alliance (IHRA). The decision comes after an inter-party organisation, the Parliamentarian Friends of the IHRA, penned an open letter to universities urging them to adopt the IHRA definition. Both ANUSA and the National Tertiary Education Union (NTEU), released a formal joint statement in support of the ANU’s decision.
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