Corey Leff on Muck Rack

Corey Leff

New York
As seen in: John Wall Street, Sports Illustrated, Yahoo Sports, The Street, Sports Business Journal, Sportico
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Articles

Genius Sports Realizing Greater Vision with Watch and Bet Live Stream Original

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By Corey Leff
| Sportico
Caesars Entertainment (NASDAQ: CZR), in partnership with Genius Sports (NYSE: GENI), recently became the first U.S. sportsbook operator to stream NFL watch-and-bet video in its mobile app. The milestone is newsworthy, because combining live streaming with in-play betting is expected to result in deeper fan engagement and keep bettors on betting platforms longer, which should result in more betting activity. GENI did not reveal the financial terms of its contract with Caesars.
Open in Who Shared View Duplicates (2) Issue with article?

NFL-Amazon Black Friday Game Reveals Rise of Content-Commerce Combo

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By Corey Leff
| Sportico
The NFL and Amazon recently announced that Prime Video will be streaming a newly scheduled game on Black Friday in 2023. The e-commerce giant is reportedly paying $50 million for the exclusive broadcast rights of the most popular domestic sports property on the biggest retail day of the year. The announcement indicates the NFL’s satisfaction with its newest media partner, particularly from a production standpoint.
Open in Who Shared Issue with article?

CFP Expansion Expected to Increase Value of Other Bowl Games Original

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By Corey Leff
| Sportico
The College Football Playoff recently announced it would be expanding from four to 12 teams for the 2024 season. The additional game inventory is expected to generate $450 million in gross revenue over the final two years of the current television contract and billions more in the years ahead.
Open in Who Shared View Duplicates (3) Issue with article?
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