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Craig Patterson on Muck Rack

Craig Patterson

Verified
(He/Him)
Toronto
As seen in: Retail-Insider, Apple Podcasts, Bandcamp Daily, American Chemical Society, The Voice of Retail, Business in Vancouver (BIV), Exabeam, Todayville, Optical Prism, Retail Insider, Canadian Jeweller
Covers:  Canadian retail news, for the most part. For products/services that assist retailers, we may request that they be run as sponsored content.
Doesn't Cover: Non-Canadian content and that not generally in-line with our reporting mandate (which is broad depending on pitch)
www.retail-insider.com

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Craig Patterson’s Biography

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Retail Insider is Canada's most-read retail industry news publication. We accept pitches that pertain to Canadian retail news, and occasionally some Canadian businesses that are expanding elsewhere. For pitches relating to products and services that assist retailers, we generally run these as sponsored content.

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Craig Patterson’s Journalist Portfolio

Nordstrom Rack Enters Canada with 1st Location [Photos]

Nordstrom Rack Enters Canada with 1st Location [Photos]

By Craig Patterson Nordstrom's off-price division Nordstrom Rack has officially launched in Canada with its f…

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Articles

Arc’teryx Sees Potential for 200 Stores in North America as Expansion Accelerates

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By Craig Patterson Verified
| Retail-Insider Verified
Vancouver-based Arc’teryx sees substantial room to expand its physical retail network across North America, with parent company Amer Sports saying the outdoor brand’s current footprint of 75 stores could eventually reach roughly 200 locations. The long-term opportunity comes as Arc’teryx continues to post strong growth across regions and channels while investing in new stores, larger formats and a broader product assortment.
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Canadian Retailers Push Sustainability Deeper Into Operations as Business Case Evolves

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By Craig Patterson Verified
| Retail-Insider Verified
Retail sustainability is showing up in the machinery of the business. Across manufacturing plants, stores, distribution networks, packaging systems and product recovery programs, major retailers and consumer-facing companies are putting capital and operating resources behind initiatives measured in energy savings, emissions reductions, diverted waste, electric deliveries and products returned to circulation.
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Toronto Waterfront Looks to Events and Activation as District Builds Toward 2035

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By Craig Patterson Verified
| Retail-Insider Verified
Toronto’s waterfront is entering a period of growth that could change how people experience the area, as new transit, parks, attractions, development and commercial activity gradually connect destinations that were once largely separate. That evolution is prompting the Waterfront Business Improvement Area (BIA) to rethink how events and programming fit into the district.
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Interview

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What was your first job as a journalist?

My own publication, remarkably.

Have you ever used a typewriter?

Yes

How is social media changing news?

We pay a few $/day on Facebook/Instagram to beat algorithms. We use it to get the word out.