Crystal Willis on Muck Rack

Crystal Willis

Verified
(She/Her)
Dallas, Los Angeles
As seen in: The HYPE Magazine, Medium, Yahoo, Marie Claire, Thrive Global, The Daily Signal, EIN News, AllHipHopcom, Vocal, EIN Presswire, HBCU Connect and
Covers:  Culture and entertainment; Music, movies, television, wellness, mindset, lifestyle, arts, film, non-profits, entrepreneurs, technology
Doesn't Cover: Gossip, Crime, Politics
Media Maven & Cultural Storyteller CEO @theomnifirm Editor, Contributor: The Hype Magazine, All Hip Hop, COSIGN Magazine, Medium; 3x Author, Speaker, Coach

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Crystal Willis’s Biography

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Arts, Culture, Entertainment Journalist and Personal Development Author. 20-year entertainment industry veteran publicist and marketer. Previously work and projects: Hollywood Records, Warner Bros. Records, CBS Mobile, Universal Music Mobile, CodeBlack Films, ESPN, Stellar Awards, BET, TV One, CLEO TV, and more.

Crystal Willis’s Journalist Portfolio

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Desi Banks Goes Head-to-Head with Tom Brady, Spike Lee & Ty Dolla $ign on Fanatics Red Carpet The...

Desi Banks Goes Head-to-Head with Tom Brady, Spike Lee & Ty Dolla $ign on Fanatics Red Carpet The...

Comedian Desi Banks took over the @FanaticsSportsbook red carpet at Fanatics' Big Game weekend bash, challeng…

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2026 Sundance Film Festival Awards Bold Voices and Groundbreaking Stories The Hype Magazine: Unve...

2026 Sundance Film Festival Awards Bold Voices and Groundbreaking Stories The Hype Magazine: Unve...

Discover the 2026 Sundance Film Festival award winners, from bold U.S. dramas like Josephine to groundbreakin…

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Exclusive: T.I. Explains Haircut & How It Represents His Return To Music

Exclusive: T.I. Explains Haircut & How It Represents His Return To Music

T.I. Reclaimed His Rap Identity During A Calculated Sundance Appearance And Has Sparked Interest In His Antic…

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CES 2026: Where AI, Art, and Human Imagination Collide The Hype Magazine: Unveiling the Pulse of ...

CES 2026: Where AI, Art, and Human Imagination Collide The Hype Magazine: Unveiling the Pulse of ...

A culture-forward recap of CES 2026 exploring AI-powered cinematic creativity, immersive gaming and XR, compa…

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Inside the Story Worlds of Netflix House Dallas: The Hype Magazine's Exclusive First Look The Hyp...

Inside the Story Worlds of Netflix House Dallas: The Hype Magazine's Exclusive First Look The Hyp...

The Hype Magazine takes an exclusive first look inside Netflix House Dallas, exploring Stranger Things, Squid…

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Meet Kevin Knight: The Man Behind America's Largest 'Urban Camp Weekend' - COSIGN Magazine

Meet Kevin Knight: The Man Behind America's Largest 'Urban Camp Weekend' - COSIGN Magazine

Kevin Knight: You know, it all started with people asking me to let them know when I was traveling next. So, …

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Articles

Angela Renée Simmons: Running Toward Something Real

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By Crystal Willis Verified
| The HYPE Magazine Verified
Angela Renée - Photo Credit Zerius Dickerson Angela Renée Simmons has never been easy to categorize. Entrepreneur. Philanthropist. Wellness advocate. Daughter of hip-hop royalty. She has spent years building an empire across fashion, beauty, and business — all while carrying a cultural legacy that would buckle most people. But sit with her for twenty minutes and one thing becomes clear: she is most animated when she is talking about purpose. Not a platform. Not a brand, but a purpose.
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Blaqbonez Pushes Nigerian Rap Further Onto The Global Stage With “Chanel” Featuring Asake

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By Crystal Willis Verified
| The HYPE Magazine Verified
(L to R: Asake, Blaqbonez. Photo Credit: Tola Adisa) For Blaqbonez, authenticity has always been part of the formula. Born Akumefule Chukwuemeka George, the Nigerian rapper, singer, and songwriter has built a reputation on charisma, sharp lyricism, and an unapologetically bold creative vision.
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Bounce and Scripps Sports Spotlight Black Storytelling, Women’s Sports and Reinvention During ABFF Week in Miami

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By Crystal Willis Verified
| The HYPE Magazine Verified
Bounce and Scripps Sports host Miami brunch to celebrate new programming; Photo credit: Crystal Willis During American Black Film Festival week in Miami, Bounce and Scripps Sports Network brought entertainment, sports and culture together for an intimate programming showcase at The Shelborne by Proper in Miami Beach. The afternoon offered guests a preview of original projects rooted in Black experiences, athletic legacy, personal transformation and cultural visibility.
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Interview

Why did you become a journalist?

I'm not a journalist but am a freelance writer

What story are you most proud of writing or working on?

My first artist I landed print cover for: ZENDAYA
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