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Cynthia Cruz on Muck Rack

Cynthia Cruz

As seen in: HuffPost, Patch, Pittsburgh Post-Gazette, The Nation, Hyperallergic, Poetry Off the Shelf, The New Republic, Literary Hub, Poem-a-Day, The Paris Review and
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Articles

Wholesale Sales Just Surged 14.1%. Here Is What Resellers Need to Do Right Now.

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By Cynthia Cruz
| toptenwholesale.com
If you have been watching the wholesale numbers this summer, here is one worth paying attention to. U.S. wholesale sales surged 14.1% in June 2026 compared to the same month last year, according to the latest Census Bureau data. And the part that really matters for resellers: inventories stayed lean while demand stayed strong. That combination does not happen often. When it does, it tells you something important about where the market is heading.
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Nike Is Cutting Wholesale Partners in China. Here Is What That Actually Means for Resellers in North America.

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By Cynthia Cruz
| toptenwholesale.com
Nike made an announcement today that is going to ripple through the wholesale market in ways most people haven’t fully processed yet. Starting January 2027, Nike will stop selling through wholesale partners on Chinese e-commerce platforms entirely. No more third-party sellers moving Nike product through Tmall, JD.com, or similar marketplaces. Direct only. It’s a bold move. And for wholesale resellers in North America, it’s worth understanding exactly what it means — and what it doesn’t.
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Via Trading Opens Tampa Facility: A New Hub for Southeast Wholesale Buyers

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By Cynthia Cruz
| toptenwholesale.com
If you have been sourcing wholesale liquidation inventory for any amount of time, you already know the name. Via Trading has been one of the most trusted names in the recommerce space for over two decades, serving more than 60,000 registered buyers across 160 countries. And this week, they made a move that is worth paying attention to if you source, sell, or ship anywhere in the southeastern United States.
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