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As seen in: PMLiVE
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Articles

How to deal with HCPs’ change in preferences after the pandemic

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By DACH Region, Darren Talbot, Dirk Szynka
| PMLiVE Verified
Healthcare professionals’ (HCPs’) expectations have been evolving for years, with a preference towards a mix of face-to-face and digital channels evident. The pandemic only accelerated this trend. To succeed in this ‘new normal’ customer environment, customer experience must become an operational imperative across all parts of the business. Adopting this is a huge shift in business strategy and mindset, affecting all teams and processes.
Open in Who Shared Issue with article?

Rapid financial assistance for businesses

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By Sascha Haghani, DACH Region, Central Europe, Gerd Sievers
| rolandberger.com
How our program to secure liquidity can help companies in the coronavirus crisis Roland Berger's program to secure liquidity gives businesses the tools to implement internal and external measures at just the right time to remain solvent in a crisis or special situation. For many companies, establishing a Cash Office will be a necessary basis for securing liquidity.
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