Alexa, Google, Siri; the tech giants are knocking on our doors. They want to control our smart homes and - with our smartphones, our smart speakers, our TVs and tablets - we’re letting them in whether we realise it or not. What are their plans, just where are they going to stop and what’s it going to mean for all those one-device startups out there? How will they survive when a juggernaut like Google owns the competition?
One year, ten months, three weeks and, at the time of writing, two days; that's how late the Kokoon EEG headphones are on delivering to the 8,489 Kickstarter backers who got behind its campaign back in May 2015. That's a long time to wait for a good night's sleep. Two years is the classic length of time before a crowdfunded product finally admits defeat and delivers the killer blow update to its backers - "Sorry chumps, but the game's up'. That's not going to be the case with Kokoon.
Multi-level Marketing is a nasty, nasty thing, and it's just gone wearable. MLMs are a barely legal business practice where your customers become your salespeople – your distributors – in exchange for the promise of commissions for the sales that they make and the chance to earn the big bucks if they can convince some of their own clients to become salespeople too. The greater the number of people you have below you in the structure, the more money you can rake in.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".