Daniel Selwood on Muck Rack

Daniel Selwood

Verified
(He/Him)
Crawley
As seen in: The Grocer, The Free Library
Covers:  Every type of food, drink and other fast-moving consumer good in grocery - from new products and shopping trends, to sustainability and health issues
Special projects editor at @TheGrocer; purveyor of energy oils; daniel.selwood@thegrocer.co.uk; he/him

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Daniel Selwood’s Biography

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Daniel Selwood is The Grocer’s special projects editor, managing the annual supplements Britain’s Biggest Brands, Britain’s Biggest Alcohol Brands, The Dairymen and Top Products – as well as contributing to news, analyses and category reports.

He joined the magazine in January 2016 as food & drink editor, having been at financial & legal publisher LexisNexis. He has since appeared numerous times on BBC radio to discuss the likes of olive oil, chocolate, ice cream and Heinz Salad Cream.

He has 2…

Articles

KinKind debuts in deodorant with plastic-free antiperspirant

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By Daniel Selwood Verified
| thegrocer.co.uk.
Plastic-free personal care brand KinKind has made its deodorants debut, rolling out antiperspirant promising 48-hour odour protection and anti-sweat performance. Fresh as a Daisy Meadow Mist and Touch of Paradise Coconut Fresh are available from KinKind’s web store as a £12.95 starter pack of aluminium case and refill. Single refills are £7.95 and promise to last up to three months. More than 90% of their ingredients were 90% skin-caring and over two-thirds were moisturising, said the brand.
Open in Who Shared View Duplicates (2) Issue with article?

Impulse body mist launches first major ad campaign in more than 10 years

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By Daniel Selwood Verified
| buff.ly
Body mist brand Impulse has unveiled its first major ad campaign in more than 10 years. Fronted by Manchester United and England midfielder Ella Toone, ‘Trust Your Impulse’ revives the Impulse butterfly – a brand asset from the 1990s and 2000s. It had been “brought vividly to life as a character to inject new distinctiveness and fluency into the brand’s storytelling”, Impulse said.
Open in Who Shared Issue with article?

Loaves get long-awaited volume rise.

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By Daniel Selwood Verified
| The Free Library
Byline: Lyndsey Cambridge & Daniel Selwood As the first national lockdown forced high street sandwich chains to close their doors, housebound Brits took to making their own butties by the shedload. The impact was evident in the supermarket bread aisles. Wrapped loaves are in volume growth for the rst time in years, having shied an extra 49.3 million kilos.
Open in Who Shared Issue with article?
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Interview

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What was your first job as a journalist?

A free magazine in my home city of Sheffield. I reached the level of chief reporter.

Have you ever used a typewriter?

Oh, yes! Even owned a couple.

How do you prefer to be pitched on stories?

By email.
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