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Articles by Darren Cahr
Healthy Choices: The Power and Perils of Health and Wellness Claims in Advertising | JD Supra
Even before COVID-19 had turned each of us into an amateur epidemiologist, companies in nearly every industry had begun to recognize the magnetic appeal of health and wellness claims in consumer advertising. Marketers of everything from cleaning products to apparel to furniture to homes were suddenly making claims touting the health and wellness benefits of their products. It wasn’t just better, it was better for you and your family.
How to Find and Protect Your Own Hidden Trademarks | JD Supra
“Please list your trademarks.” For many companies this simple request is surprisingly difficult to answer. Sure, maybe they have a few registration certificates in a drawer, or a docket sheet from their outside counsel, but what exactly does it mean to “have” a trademark? And how many of them do you have? And why do so many companies only notice they have a trademark after a competitor starts to infringe it?
Identify & Develop Trademark Rights that Don't Appear in Official Lists
February 19, 2021 How to Find and Protect Your Own Hidden Trademarks by: Darren S. Cahr Changing Labor Board Membership Will Require Manufacturers to Review... by: Chris Lauderdale West Virginia Legislative Brief for 2/19/21 by: L. Gil White Indiana Passes COVID-19 Civil Tort Immunity Bill by: Jessica Benson Cox McDermottPlus Check-Up: February 19, 2021 by: Mara McDermott and Kristen O’Brien Power Struggles: Maximizing Insurance Recoveries from Winter Storms by: Vincent E. Morgan and Ryan M.
Important New Trademark and Copyright Laws Appear in Stimulus Package | JD Supra
In a year too often filled with unforeseen developments of every kind, a final surprise for many who were not paying close attention has emerged from December’s marathon stimulus and budget negotiations. This week, Congress included a trio of notable and hotly debated intellectual property measures in its multi-trillion-dollar spending and relief package.
Will New FTC Endorsement Guidelines Make A #Hashtag of Influencer Advertising? | JD Supra
Updated: May 25, 2018: JD Supra is a legal publishing service that connects experts and their content with broader audiences of professionals, journalists and associations.
Will New FTC Endorsement Guidelines Make A #Hashtag of Influencer Advertising?
March 11, 2020 Florida Declares State of Emergency Over Coronavirus Disease 2019 by: Michael J. Cherniga and David C. Ashburn HMRC preferential status and increase to the prescribed part – where... by: Rachael Markham COVID-19: NY State of Emergency Imposes Ban on Telemarketing Calls by: Joseph C. Wylie II and Molly K.
FTC Releases New User-Friendly Disclosure Guidelines for Influencers | JD Supra
Updated: May 25, 2018: JD Supra is a legal publishing service that connects experts and their content with broader audiences of professionals, journalists and associations.
INSIGHT: The Privacy WarsâToo Much, Too Little, or Too Late?
To paraphrase noted legal theorist Kanye West, when it comes to privacy we worry about the wrong things. New laws and regulatory frameworks are often designed to solve problems we faced last year but are rapidly rendered inadequate as new issues emerge. To see that dynamic in action, look to the growing wave of new legislation designed to regulate data collection and online marketing practices. In 2008, these laws may have changed the world. Today, their impact is more difficult to predict.
Let Games Begin - But Only After Rules Are In Place (Sweepstakes & Promotions Series Part 2)
As we mentioned last month in our kickoff post on this topic, we are excited to dive deeper into the world of sweepstakes and promotions law. This post explores several key elements to keep in mind when formulating the official rules and abbreviated rules for a promotion. The main goal of the official rules in any promotion is two-fold: (a) to inform participants and the public regarding the details of the promotion, and (b) to comply with a series of federal and state laws and regulations.
Launching Sweepstakes or Contest - What You Need to Know (Part 1)
As we proudly admit on this blog’s “About Us” page, we’re passionate about all things brand related – and what better way to promote your brand than by running a sweepstakes or contest? At a time when we are seeing the “gamification” of every part of our lives, it should come as no surprise to see that many brands now include prizes and rewards as a significant component of their consumer outreach.
What Your Social Media Status Updates Reveal About Your Marriage.
See all articles from this column What Your Social Media Status Updates Reveal About Your Marriage. STATUS: You post without comment a quote from the “cool girl” speech in Gone Girl. MEANING: You have developed a new scripted series for Bravo and intend to move to Los Angeles as soon as the kids start camp in late June. STATUS: You change your profile picture to Steve McQueen in Bullitt and huddle under a blanket for the rest of the evening waiting to see how many “likes” you receive.
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