Alcohol Risks, Curse of the Babyno The beer-loving character Norm on Cheers, known for his famous barroom scene entry lines, once offered this gem: “It’s a dog-eat-dog world and I’m wearing Milk Bone underwear.” And that glass half-empty view on life was offered before the latest report on alcohol consumption. Long story short: BevMo? More like, BevLess. NYT (Gift Article): Health Risks of Alcohol Accelerate After One Drink a Day, Study Finds.