Five years ago, Crystal Wright, a two-time Freeride World Tour champion, was waiting tables with a couple of girlfriends, Sarah Felton and Jess Pierce, at a Jackson Hole restaurant. It was the offseason, and Wright admits they may have been a little bored. One night, they came up with an idea to establish the female counterpart to the Jackson Hole Air Force, the famed band of rebels known mostly for poaching lines out of bounds when it was illegal to do so.
For skiers, there is perhaps no greater search than for the perfect ski. Every year, for the past 17 years, that search has been our goal at Powder Week, the annual gathering that produces the Buyer’s Guide. Because skiing is so subjective, rarely is there consensus on one ski. This year was different. After 33 skiers ripped around Big Sky, Montana, for four days at the end of February, it was abundantly clear that one ski lead the pack: the Head Kore 105.
AILMENT: Alopecia Capitis Totalis CAUSED BY: Genetics, wearing a hat every day since you were 10 years old. SYMPTOMS: Thin to no undercover; sudden urge to do a comb-over; forgot your hat one time and got severely sunburned. AILMENT: Separated Cornea CAUSED BY: The Jerry Sword, a.k.a sudden backward thrust of a ski pole tip, often striking from above as you climb the stairs to the tram. SYMPTOMS: Redness; swelling; itching from your eye patch. AILMENT: Huck Neck CAUSED BY: Fat to flat.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".