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Dorothy Creamer on Muck Rack

Dorothy Creamer

Red Bank
As seen in: International Data Corporation (IDC), IDG (International Data Group), Hospitality Technology
Writer, editor, content strategist with a passion for all things related to hospitality technology
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Articles

IDC Survey: How Shoppers Use Digital Across the Journey — Discovery, Decision, Fulfillment, and Beyond

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By Ornella Urso, Ananda Chakravarty, Margot Juros, Filippo Battaini, Dorothy Creamer, Alex Holtz
| IDG (International Data Group)
This IDC Survey examines how shoppers use digital across the retail journey, from discovery and decision to fulfillment and beyond, and what those behaviors mean for retailers deciding where to invest next. Based on IDC’s Worldwide Retail Consumer Insights Survey, it maps where consumers turn to digital tools, where they still prefer the store, and how expectations around AI assistance, fast fulfillment, and personalization are reshaping the path to purchase.
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IDC TechScape: Worldwide Frictionless Experience-Enabling Innovation in Air Travel, 2026

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By Dorothy Creamer
| IDG (International Data Group)
Content Table of Contents (42 pages) Get More When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment. Related Links Web Rights Referencing Documents Abstract This IDC TechScape maps 24 technologies shaping the frictionless airline traveler experience in 2026, organized across transformational, incremental, and opportunistic adoption phases.
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Agents at Work: Salesforce CNX26 and What the Agentic Platform Looks Like in Production

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By Dorothy Creamer
| IDG (International Data Group)
Content Table of Contents (10 pages) Get More When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment. Related Links Web Rights Referencing Documents Abstract This IDC Perspective discusses Salesforce Connections 2026 (CNX26) and what the agentic platform looks like in production.
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