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When combined with effective management and ongoing training, sales coaching is highly effective in increasing sales and building a customer base. It also provides a measurable, positive changes in any organization. By setting goals for the coaching staff, who are typically managers, it is an effective technique to create a culture of accountability in any organization.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
