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Eduardo Roque Mangini on Muck Rack

Eduardo Roque Mangini

As seen in: Brazilian Business Review
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Articles

Consequences of Value Co-Creation on Customers in Three Service Sectors

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By André Torres Urdan, Cláudia Sofia Simões, Eduardo Roque Mangini
| Brazilian Business Review
Agustin, C., & Singh, J. (2005). Curvilinear Effects of Consumer Loyalty Determinants in Relational Exchanges. Journal of Marketing Research, 42(1), 96–108. Akhgari, M., Bruning, E. R., Finlay, J., & Bruning, N. S. (2018). Image, performance, attitudes, trust, and loyalty in financial services. International Journal of Bank Marketing, 36(4), 744–763. Akrout, H., Diallo, M. F., Akrout, W., & Chandon, J. L. (2016). Affective trust in buyer-seller relationships : A two-dimensional scale.
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