I'm a freelance journalist; contributor at Forbes, Monster, Thrive, and other publications; and founder of the personal and professional development website, Elana Lyn. Elana Lyn provides millennial women with actionable job search, career, and wellness advice. More than 200 women from a wide ran...
Red Antler, the branding company Emily Heyward cofounded in 2007, is behind recognizable companies such as Casper, Allbirds, Birchbox and Snowe. As chief strategist, Heyward works with clients, strategists and writers to identify the client's brand positioning. Heyward began her career in advertising at Saatchi & Saatchi after graduating magna cum laude from Harvard University, where she studied postmodern theory and consumer culture.
The inspiration for starting a company can happen at unlikely times. Heidi Zak, cofounder and co-CEO of ThirdLove, had an "aha" moment in a dressing room when she was trying on a bra to wear for a holiday party that evening. She left with an uncomfortable bra and the motivation to start ThirdLove, an e-commerce company dedicated to making comfortable bras â€” and now loungewear and underwear â€” based on sizing and feedback from millions of women.
Lemon Stripes is one of my favorite blogs because the author, Julia Dzafic, is authentic, honest, well-rounded, and stylish. Whenever I read her blog I learn something new because she covers everything from outfits, healthy recipes, and health and wellness advice to interior design, blogging tips, and entertaining. She runs her blog, her own store, works at Nourish Snacks, and still manages to have a social life. I am so thrilled for you to read all of her advice! 1. What was your career background?
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".