Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile
Articles by Eleanor Simpson
St Mary’s Parish Church
Microsoft Cares About Your Privacy Microsoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.
Retailer loyalty: What matters most to consumers
It’s hardly a state secret that customer retention is much more financially beneficial than winning over new customers. According to a Semrush report, there’s a 60-70% probability of selling to a previous customer but only a 5-20% probability with a new customer. Plus, existing customers tend to spend nearly a third more too. That’s the value of retailer loyalty. This guide will walk through the best tactics to retain customers (and win over new ones) to supercharge your retail growth in 2023.
Improve brand performance with proactive customer service
This guide will demonstrate the difference between proactive and reactive customer service, the benefits of proactive customer service, and how to implement it. We include brand examples and the tools you can use to deliver proactive customer service to your customers. Chapters: Imagine you found the perfect pair of shoes to complete the look for a special event coming up. You ordered them online in enough time before the occasion, but the delivery window has come and gone.
Happy holidays from Bazaarvoice
Close Get started Tell us a little about yourself, and our sales team will be in touch shortly. Thank you for your interest in Bazaarvoice. A member of our team will be in touch shortly to talk about how Bazaarvoice can help you reach your business goals.
How to increase conversion on your product detail page
Your product detail page is the point on your e-commerce site your potential customer sees when they want specific details about one of your products on your website. A good product detail page can be the difference between someone clicking add-to-cart or not, which is why product page optimization is so important.
HFSS: Why marketers need to pay attention to the UK junk food ads ban
Scheduled tentatively for October 2023, legislation aimed at lowering the national obesity rates will take full effect in the UK and EU. Specifically, targeting junk food ads. Years in the works, the restrictions will apply to the sale and promotion of high fat, sugar, or salt (HFSS) foods and beverages. And as it turns out, the UK’s attempt to fight obesity should be of particular interest to e-commerce managers. Google has been enacting parallel restrictions for advertising on its platform.
6 tips for building brand authenticity (with user-generated content)
Brand authenticity is essential these days because according to our recent survey of over 10,000 shoppers, almost three-quarters (72%) of shoppers choose products based on a brand’s reputation. The good news is user-generated content (UGC), like shopper reviews and social images, can help you build that reputation. But be warned: misusing content from your shoppers will certainly get you labeled as inauthentic.
Build loyalty Archives | Bazaarvoice
Build loyalty Bazaarvoice partners with Annex Cloud Read post Build loyalty How and why to practice brand transparency Read post Build loyalty Brand reputation management is crucial for growth — here’s how it’s done Read post Build loyalty Solve problems and retain customers with responsible review management Read post Build loyalty How to win at conversational commerce Read post Build loyalty Brand loyalty: Why it matters, how to get it, and how to measure it Read post Build loyalty How to...
How to harness the power of augmented reality marketing
The Pokemon Go craze of a few years ago may be what springs to mind when you hear about augmented reality. And, it makes sense, as some of the most popular uses so far have been in gaming. But, the technology offers a wealth of benefits for brands and retailers striving to provide shoppers with unique, immersive experiences. That’s why it’s time to begin your augmented reality marketing strategy.
Software Archives | Bazaarvoice
Get started Tell us a little about yourself, and our sales team will be in touch shortly. Thank you for your interest in Bazaarvoice. A member of our team will be in touch shortly to talk about how Bazaarvoice can help you reach your business goals.
About Bazaarvoice
From our headquarters in Austin, Texas, to our offices across the globe, Bazaarvoice brings a people-first approach to advanced technology, connecting thousands of brands and retailers to the voices of their customers. Each month, more than a billion shoppers view and share authentic user-generated content, from ratings and reviews to curated social photos and more, across the 12,000+ brand and retail websites in our network.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Eleanor
Contact Eleanor, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack