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Eric Beovich

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Kansas Athletics and Jayhawk Sports Properties Name Meritrust Credit Union the Official Credit Un...

Kansas Athletics and Jayhawk Sports Properties Name Meritrust Credit Union the Official Credit Un...

Learfield — LAWRENCE, Kan. - Kansas Athletics and Jayhawk Sports Properties are excited to announce a multi-year partnership extension with Meritrust Credit Union, expanding the Official Financial Well-Being Partner's role to become the Official Credit Union of Kansas Athletics. The Wichita-based Meritrust Credit Union, a dedicated partner of Kansas Athletics for more than a decade and now [...]
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Texas Tech Athletics and Learfield Studios Add I Am to Digital Content Collection Available on Te...

Texas Tech Athletics and Learfield Studios Add I Am to Digital Content Collection Available on Te...

Learfield — LUBBOCK, Texas - Texas Tech Athletics and multimedia rightsholder Red Raider Sports Properties, in collaboration with the Emmy Award-winning Learfield Studios team, are excited to announce the release of original series I Am presented by PlainsCapital Bank. I Am introduces Red Raider fans to the 17 members of the country's No.
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Louisiana Tech Athletics Partners with Paciolan for Integrated Ticketing, Marketing and Fundraisi...

Louisiana Tech Athletics Partners with Paciolan for Integrated Ticketing, Marketing and Fundraisi...

Paciolan — Louisiana Tech Athletics (LA Tech) and Paciolan, the leading mobile ticketing, marketing, and fundraising solutions provider for college athletics, have launched a new partnership that will enhance the fan experience for all Bulldog athletic events.
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The Warner Theatre Announces Partnership with Ticketing and Fundraising Leader Paciolan

The Warner Theatre Announces Partnership with Ticketing and Fundraising Leader Paciolan

Paciolan — The Warner Theatre has announced a new agreement with Paciolan, an industry leading provider of ticketing, fundraising, and marketing technology solutions for live entertainment venues.
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Providence Athletics and Union Station Brewery Collaborate on Friartown IPA

Providence Athletics and Union Station Brewery Collaborate on Friartown IPA

Learfield — Sales from the officially licensed and co-branded craft beer to support Friar student-athlete NIL PROVIDENCE, R.I. - Providence Athletics and Union Station Brewery (USB) have announced the release of Friartown IPA - an officially licensed and co-branded craft beer that benefits Friar student-athlete NIL - through a partnership cultivated by exclusive multimedia rights holder Providence [...]
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Greg Gaston Elevated to General Manager of Learfield's Tiger Sports Properties

Greg Gaston Elevated to General Manager of Learfield's Tiger Sports Properties

Learfield — MEMPHIS - Learfield, the exclusive multimedia rights holder for Memphis Athletics, announced today that Greg Gaston has been elevated to General Manager of its locally-based team, Tiger Sports Properties (TSP). Gaston is a 12-year veteran with TSP, first joining the team as Account Executive in August of 2013.
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Learfield Names Katie Elliott as General Manager of Idaho Vandals Sports Properties

Learfield Names Katie Elliott as General Manager of Idaho Vandals Sports Properties

Learfield — MOSCOW, Idaho - Learfield, the exclusive multimedia rights holder for University of Idaho Athletics, has named Katie Elliott the new General Manager of its locally based team, Idaho Vandals Sports Properties (IVSP). As general manager, Elliott will serve as the primary Learfield liaison related to the university's comprehensive athletics multimedia rights agreement and corporate partner [...]
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Nemacolin Named the Official Resort of West Virginia Athletics

Nemacolin Named the Official Resort of West Virginia Athletics

Learfield — MORGANTOWN, W.V. - West Virginia Athletics and Nemacolin announced today that the Farmington, Penn., resort has been named the "Official Resort of West Virginia Athletics" in a partnership facilitated by athletics multimedia rights holder Mountaineer Sports Properties. A resort like no other, Nemacolin has been creating magical moments in Pennsylvania's Laurel Highlands since 1987, and [...]
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DICK'S Sporting Goods Named Official Sporting Goods Retailer of the Texas Longhorns

DICK'S Sporting Goods Named Official Sporting Goods Retailer of the Texas Longhorns

Learfield — DICK'S and Texas Athletics Ink Exclusive Multi-Year Sponsorship Featuring Student-Athlete NIL Opportunities PITTSBURGH - Today, The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK'S as the "Official Sporting Goods Retailer of the Texas Longhorns."
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Upscale CBD & VuVuV CBD Team Up with UC Davis Athletics for Exclusive Multi-Year Partnership

Upscale CBD & VuVuV CBD Team Up with UC Davis Athletics for Exclusive Multi-Year Partnership

Learfield — Partnership through Learfield's UC Davis Sports Properties to combine Upscale & VuVuV's Unique Marketing Assets with Learfield's Data and Digital Expertise and Fan365 Platform DAVIS, Calif. - UC Davis Athletics and health, wellness and personal care products company Upscale CBD & VuVuV CBD Petline announced Monday an exclusive multi-year partnership facilitated by UC Davis Sports Properties, [...]
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Louisiana Athletics and Learfield Ink Long-Term Multimedia Rights Partnership Renewal

Louisiana Athletics and Learfield Ink Long-Term Multimedia Rights Partnership Renewal

Learfield — LAFAYETTE, La. - Learfield and the University of Louisiana Athletics announced today an early agreement on a long-term renewal of their existing partnership, which sees Learfield continue to represent the Ragin' Cajuns on all multimedia and sponsorship rights agreements. Learfield's Ragin' Cajuns Sports Properties has served as Louisiana's exclusive multimedia rights holder since 2018, providing innovative [...]
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UC Irvine Athletics and Learfield's Anteater Sports Properties Announce an Exclusive Multi-Year P...

UC Irvine Athletics and Learfield's Anteater Sports Properties Announce an Exclusive Multi-Year P...

Learfield — Upscale & VuVuV to Utilize its Unique Marketing Assets at Each UC Irvine Home Game while Leveraging Data and Digital Expertise through Learfield's Fan365 Platform IRVINE, Calif. - UC Irvine Athletics along with Upscale CBD & VuVuV CBD Petline are kicking off the new year with an exclusive multi-year partnership agreement utilizing Upscale and VuVuV's unique [...]
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Learfield and Mississippi State Athletics Announce Long-Term Partnership Renewal

Learfield and Mississippi State Athletics Announce Long-Term Partnership Renewal

Learfield — MSU Bulldog Sports Properties to Generate Revenue through Elevated Sponsorships Powered by Data, Digital, NIL and Corporate Partnership Solutions STARKVILLE, Miss. - Mississippi State Athletics and Learfield announced today the renewal of their 16-year relationship with a long-term agreement for Learfield to continue as the exclusive rights holder managing all multimedia and sponsorship agreements on behalf [...]
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Tarleton State Inks Ticketing Solutions Partnership with Industry Leader Paciolan

Tarleton State Inks Ticketing Solutions Partnership with Industry Leader Paciolan

Paciolan — Tarleton State University has signed a new agreement with Paciolan, Learfield's premier platform for ticketing, fundraising, and marketing technology solutions for college athletics and live entertainment venues.
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Rhode Island Athletics and Newport Craft Release Rhody Ruckus Lager and Rhody Ram IPA

Rhode Island Athletics and Newport Craft Release Rhody Ruckus Lager and Rhody Ram IPA

Learfield — Pair of officially licensed and co-branded craft beers to be celebrated at December Launch Party KINGSTON, R.I. - Rhode Island Athletics and Newport Craft Brewing and Distilling Company have released a pair of officially licensed, co-branded craft beers featuring Rhode Island Rams marks through a partnership facilitated by exclusive multimedia rights holder Rhody Sports Properties.
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High 5 Hospitality and Delaware Athletics Expand Partnership to Include Mascot Jersey Patches

High 5 Hospitality and Delaware Athletics Expand Partnership to Include Mascot Jersey Patches

Learfield — NEWARK, Del. - High 5 Hospitality has agreed to a multi-year extension and expansion of its partnership with Delaware Athletics, Community, and Campus Recreation and athletic multimedia rights holder Delaware Sports Properties to include traditional and new assets highlighted by logo patches on the jerseys of the Blue Hens' mascots, YoUDee and Baby Blue, the [...]
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Women's Basketball Coaches Association Inks State Farm® as Title Sponsor of the Inaugural WBCA Sh...

Women's Basketball Coaches Association Inks State Farm® as Title Sponsor of the Inaugural WBCA Sh...

Learfield — ATLANTA - Learfield and the Women's Basketball Coaches Association name State Farm as the title sponsor of the inaugural WBCA Showcase, an 8-team, 6-game women's basketball event taking place Nov. 21-24 at Walt Disney World Resort in Orlando. The WBCA Showcase tips off Thursday, Nov. 21, and continues Nov.
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Saluki Sports Properties and Banterra Bank Announce NIL-Focused Partnership Expansion

Saluki Sports Properties and Banterra Bank Announce NIL-Focused Partnership Expansion

Learfield — Includes NIL agreements with four Salukis and new debit card Featuring NIL contributions MARION, Ill. - Southern Illinois Athletics, Learfield's Saluki Sports Properties and Banterra Bank - one of the nation's largest community banks and based in Southern Illinois - have announced a name, image and likeness (NIL) partnership with four SIU student-athletes to further [...]
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New credit card uses NIL to help fans support CU student-athletes

New credit card uses NIL to help fans support CU student-athletes

Learfield — BOULDER, Colo. - Elevations Credit Union, in collaboration with Learfield's Buffalo Sports Properties and the University of Colorado Boulder Athletic Department, is pleased to announce the introduction of The Go Buffs® Visa® Signature Rewards Credit Card,* the official credit card of CU Athletics. With the card, fans can support CU student-athletes while showing their Buffs® [...]
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Learfield's Falcon Sports Properties and Bowling Green Athletics Announce On-Field Logo Partnersh...

Learfield's Falcon Sports Properties and Bowling Green Athletics Announce On-Field Logo Partnersh...

Learfield — BOWLING GREEN, Ohio - Learfield's Falcon Sports Properties, Bowling Green Athletics, and Greenbriar Inc. announced today a transformative partnership that sees the Falcons join the growing trend of on-field logo sponsorships in college football. Greenbriar, a real estate management company managing rentals throughout Northwest Ohio, will have its logo featured on the 25-yard lines at Doyt [...]
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Mocs Extend Multimedia Rights Partnership with Learfield

Mocs Extend Multimedia Rights Partnership with Learfield

Learfield — CHATTANOOGA - The Chattanooga Mocs and Learfield, the media and technology company powering college athletics, have agreed to a multi-year extension to their multimedia rights partnership. Mocs Sports Properties, the locally based team of Learfield and multimedia rights holder for UTC athletics since 2009, now continues its impact in 2024 and beyond.
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Vermont Athletics Reaffirms TD Bank as the Official Bank of the Catamounts

Vermont Athletics Reaffirms TD Bank as the Official Bank of the Catamounts

Learfield — BURLINGTON, Vt. - Vermont Athletics announced today the continuation of its longstanding relationship with TD Bank, reaching a multi-year agreement to reaffirm its commitment as the Official Banking Partner of UVM Athletics. As part of the sponsorship facilitated by Vermont Sports Properties, TD Bank will have brand visibility in all UVM athletic venues and will [...]
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Michigan Athletics and Learfield Studios Add Hockey to Michigan Made Digital Content Collection

Michigan Athletics and Learfield Studios Add Hockey to Michigan Made Digital Content Collection

Learfield — ANN ARBOR, Mich. - Michigan Athletics and multimedia rightsholder Michigan Sports Properties, in collaboration with the Emmy Award-winning Learfield Studios team, are excited to announce the debut of original docuseries Michigan Made: Hockey, presented by the University of Michigan Credit Union. Michigan Made: Hockey will give fans an unprecedented peek behind the curtain as the Wolverines look [...]
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Marquette Athletics and Third Space Brewing Announce the Release of Marquette Golden Ale

Marquette Athletics and Third Space Brewing Announce the Release of Marquette Golden Ale

Learfield — MILWAUKEE - Marquette University Athletics and Third Space Brewing are thrilled to announce the creation of Marquette Golden Ale, the first ever officially licensed and co-branded craft beer of the Golden Eagles. Marquette Golden Ale will be available at all Marquette home games at Fiserv Forum, the Al McGuire Center and Valley Fields beginning Nov.
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