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Esat Artug

As seen in: Medium, HackerNoon
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Articles

MACH Architecture: A 2023 Guide | HackerNoon

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By Esat Artug
| HackerNoon
Too Long; Didn't Read MACH architecture is a powerful approach to software development that focuses on developing microservices-based, API-first, cloud-native applications that are headless. This innovative approach allows developers to create highly scalable, efficient, and flexible applications that can easily adapt to changing business needs. MACH technology stems from the principles of agile development, which emphasizes rapid delivery and continuous improvement.
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How Website Personalization Makes Account-Based Marketing More Effective

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By Esat Artug
| HackerNoon
As B2B businesses strive to create better customer experiences, account-based marketing (ABM) has become one of the most efficient and effective ways to target specific accounts and customers. ABM is a strategic approach that focuses on specific organizations and individuals rather than treating entire markets as a single entity. And when it comes to ABM, relevance is key. In order to make the most of your time and resources, it's important to focus on leads that are most likely to convert.
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How Characters From ‘Friends’ and ‘The Office’ Would Handle the Pandemic

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By Caitlin Jill Anders Verified, Esat Artug, Michelle Loucadoux
| Medium
What would Michael Scott be doing right now? Photo by Hannah Busing on Unsplash As a bunch of TV shows return for new seasons, many writers are leaning into the pandemic plotline that we all find ourselves living in. Honestly, I like it. I find it oddly comforting hearing Olivia Benson on Law and Order: SVU telling everyone to mask up. It’s also made me wish that I could have new episodes of shows that aren’t airing anymore, so I could see those characters handling this new reality.
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