Flynn Zaiger

Businesses need to decide how to tackle the changing digital ad environment. The way that decision-makers consider services, research competitors, and make a final purchase has changed over the history of the internet. The most consistently successful platform in the last 25 years has been Google Ads; it’s brought many conversions to those who carefully managed their campaigns.

Big years call for big changes, and we’re excited to be wrapping up 2025 with a flurry of announcements. To lead things off, we’ve added a new level for our team above Directors and Senior Directors: VPs. These individuals will oversee large portions of our company, providing executive leadership and direction as our agency works toward our mission and vision.

Retreat is always one of my favorite times of the year. As a hybrid company with about half our team based in New Orleans—who get the perks of hanging out together year-round and enjoying summer Fridays—retreat is the one time we get pretty much everyone in town. It’s our best opportunity to live up to our values, especially when it comes to supporting our communities, and it’s prime time for content creation since we’re all actually in the same place.