Francis Geronimo

The Medical Journal of Australia regularly publishes articles related to cardiovascular diseases (CVDs). Although there has been a reduction in total burden due to coronary heart disease over time among Indigenous and non‐Indigenous Australians,1,2 CVDs remain the leading cause of death and disability.

Increasing the visibility of Aboriginal and Torres Strait Islander peoples will ensure that the MJA enhances its commitment to inclusivity and health equity In October 2021, the Medical Journal of Australia published a letter1 that challenged the Journal to show leadership in “foregrounding Indigenous sovereignty” by advocating and appropriately acknowledging the contribution of Aboriginal and Torres Strait Islander peoples in health research.

Over the past decade, we have seen the democratization of content creation as social media outfits like Facebook, YouTube, Instagram, and Twitter provide artists, vloggers, influencers, and content creators platforms to express themselves and build personal brands.