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Eskimos kennen mehr als 100 Wörter für Schnee
2012 | Buch Die Herausforderung und eigentliche Aufgabe des Verkäufers liegt darin, Produkte oder Dienstleistungen mit dem Kunden zusammenzuführen. Fast alles wird verkauft und so gut wie nichts findet seinen Weg zum Kunden ohne irgendeine Form der Kommunikation. Und was haben nun Schnee und Eskimos damit zu tun? Der Titel steht für die vielen, teils beabsichtigten, Missverständnisse und hohlen Phrasen, die von vielen Verkäufern genutzt werden. Auf die richtige Kommunikation kommt es also an.
Protein adsorption dynamics to polymer surfaces revisited - A multisystems approach
Performance and safety of materials in contact with living matter are determined by sequential and competitive protein adsorption. However, cause and consequences of these processes remain hard to be generalized and predicted. In a new attempt to address that challenge, the authors compared and analyzed the protein adsorption and displacement on various thoroughly characterized polymer substrates using a combination of surface-sensitive techniques.
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