That bit about a picture being worth a thousand words? Nancy Farese is aiming higher than that. As founder and executive director of CatchLight, a Berkeley-based nonprofit, Farese seeks to promote visual storytelling for social good. How good? She throws out a few doozies. “I think of classic iconic social images, like Earth from space in 1961,” she said. “It was the first time people had seen the Earth from a distance in all its fragility. A lot of environmental movements began to get launched.
If you are of a certain age and a certain disposition, you remember Roller Derby. And if you remember it, odds are you recall it fondly. What wasn’t to like? Two teams, divided into men’s and women’s squads. Ten skaters at a time slamming and banging one another as they circled a banked track. Blocks, jams, sucker punches, cheap shots and penalty boxes. A kick to the stomach. A chair banged over an unsuspecting head.
Who among us doesn’t relish the opportunity to clean up after a dog’s explosive excremental events? Who isn’t proud to call Google their best friend? Are you cool with scheduling another couple’s date nights? Really? Er, I mean, this is your lucky day! Through the magic of Craigslist we bring you a personal ad for a personal assistant. It’s 2,000 words long, so I’ve taken the liberty to present the highlights here. (Before I get your hopes up, you do enjoy giving manicures and pedicures, right?)
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".