Skip To Main Content
Gefen Zhou on Muck Rack

Gefen Zhou

As seen in: MDPI, Taylor & Francis Online
Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work. Claim your profile

Get in touch with Gefen

Contact Gefen, search articles and posts on X, monitor coverage, and track replies from one place.

Learn more about Muck Rack

Actions

Share this page

Is this you?

As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile

Articles

When helping violates the rules: mindfulness-contingent effects of pro-customer deviance on employee service innovation

|
By JiaJing Hu, Gefen Zhou, Renqi Lyu
| Taylor & Francis Online
Frontline employees in hospitality frequently engage in pro-customer deviance (PCD) – behaviors that violate organizational norms to enhance customer value. Such paradoxical conduct embodies simultaneous pressures for compliance and responsiveness, raising important questions about its role in service innovation.
Open in Who Shared Issue with article?
See all 1 licensed articles (3 Total)