The Baruch Houses contain at least one building designated by the city as a NORC, the sociologist’s acronym for a naturally occurring retirement community. Residents of the building, many of whom were relocated from their original homes during the urban renewal drive of the 1950s and ’60s, have come to depend on the services for older people — meals and bingo and exercise classes — that Grand Street offers.
Among New Yorkers in the brownstone-occupying territories, which is to say in many of the places that elected him in the first place, it is common to encounter a sense of bewildered frustration at the notion that Mayor Bill de Blasio faces almost no opposition in his race for a second term. How is this possible when rates of homelessness have risen, when towers are going up in communities that don’t want them, when so many seem to have so little enthusiasm for him on a personal level?
If you asked most people where they choose to exercise, they would surely tell you they run or bike or Zumba, if they can carve out the time, somewhere close to home or work, perhaps on a treadmill, in the basement. Since the beginning of his mayoralty, though, Bill de Blasio, forsaking convenience for familiarity, has instead elected to be driven 11 miles, from Gracie Mansion in Manhattan to a Y.M.C.A. branch in Park Slope, Brooklyn, a few blocks from where he used to live.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".