The "future" of the National League Football league's TV viewing experience is over-the-top live streaming via deals like the one the league just inked with Amazon.com ( AMZN) , New England Patriots owner Robert Kraft said on Friday. In April Amazon reportedly paid $50 million to seal the rights to stream 10 "Thursday Night Football" games during the upcoming NFL season. "For us the future is OTT," Kraft said during an interview at the Cannes Lions festival in France.
In November, biopharmaceutical firm Pfizer ( PFE) was reportedly evaluating a potential sale or spin-off of its consumer health division but it never came to fruition. On Wednesday, Morgan Stanley analyst David Risinger argued for the drugmaker to do just that. Risinger argues that maximizing the value of its consumer health unit would bolster shareholder value, even though the division only accounts for a small percentage of Pfizer's market cap.
It's been a tumultuous few months at ride-hailing firm Uber, hampered by lawsuits and ongoing leadership turnover, culminating with Tuesday's resignation of CEO Travis Kalinick. However, Trip Chowdhry, the managing director of Global Equities Research, offered Uber a suggestion on who should take over as its next CEO: the 44th President of the U.S., Barack Obama. "Developers believe that US Ex-President Barack Obama may become the new CEO of Uber.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".