It's the moment for women to Take The Lead (www.takethleadwomen.com)! I co-founded this nonprofit organization with the bold mission to prepare, develop, inspire, and propel women to take their fair and equal share of leadership roles in all sectors by 2025.
There is no better time for women to move forward in action to Take The Lead. November 14 is that opportunity. More than 110 events including livestreamed, virtual and in-person workshops, a day-long Powertopia symposium and an evening fundraiser will fill the first-ever Take The Lead Day November 14 in 90 cities and 10 countries reaching hundreds of thousands of participants. “Take The Lead Day launches as women are using their voices to combat sexual assault and harassment.
Forty-two years is too long to wait. But 2059 is the year estimated that women in this country will be paid the same as men for the same work. We all agree, we gotta go faster. That is the impetus behind the sponsoring partnership between Dow Jones Co. and Take The Lead Day, to take action now to move that date closer into the near future. Both partners agree action needs to happen now to change the present and the future.
My implicit-bias antennae start to buzz anytime I hear or see “strong” paired with “woman” to describe a leader who happens to be female. You don’t have to look very far in the business world to find that. It pops up in casual conversations about individuals, the names of networking groups, accounts in the press of female leaders and entrepreneurs, self-help articles, and descriptions of female roles in TV and movies.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".