Governmental Relations

Many, if not all, students will navigate their educational journey digitally—specifically using an institution’s website. Crafting a website that gives current and prospective learners what they’re looking for is key to driving institutional success. In this interview, Rick Bentz discusses the importance of investing in a high-quality website, what students need from their institution’s website and the impact it has for learners and the institution.

Many, if not all, students will navigate their educational journey digitally—specifically using an institution’s website. Crafting a website that gives current and prospective learners what they’re looking for is key to driving institutional success. In this interview, Rick Bentz discusses the importance of investing in a high-quality website, what students need from their institution’s website and the impact it has for learners and the institution.

Stephanie Geyer | Director of Digital Strategy and Innovation, University of Montana A personalized web experience is what learners of all ages expect from their institution today. They must be able to find information easily and quickly to make a decision about where they plan to attend. This means higher ed leaders need to home in and invest in their website.