I was in high school when I picked up a book called “No Cheering in the Press Box,” by Jerome Holtzman. It would be no exaggeration to say the book changed my life. Holtzman, a Chicago baseball writer who became a baseball Hall of Famer, from 1971-73 recorded interviews with 18 sportswriters from the early 20th century, a golden era of the craft. The writers who recounted stories from their careers included Paul Gallico, Shirley Povich, Ford Frick, Red Smith and Jimmy Cannon.
Marc Stein spent eight years of his childhood living in Olean before moving with his family at age 10 to Southern California. His time in Western New York had an outsized influence on his life in sports, though. Look inside his home office in Dallas these days and you’ll see enough Buffalo sports memorabilia to fill a small museum. Stein is an NBA columnist for ESPN. He contributes to SportsCenter, as well as the network’s NBA programs, podcasts, ESPN.com, and is a tireless tweeter.
When commencement speakers these days give the "follow your dream" spiel, it usually comes with an asterisk. As in, maybe you should pursue your passion on the weekends, but don't quit your day job if you like to eat and sleep indoors. Kevin Prise, on the other hand, is living his dream because he followed it. Prise, 25 and a graduate of Orchard Park High School and Syracuse University, is a digital producer for the Web.com Tour, professional golf's equivalent of the Triple-A circuit.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".