Howard Wilner’s approach to leadership is persistent and visionary. He has extensive experience in the automotive industry, covering business development and dealership operations. He has also explored property investment and has established himself as an entrepreneur and mentor.
Much of his professional career was dedicated to shaping Automax Preowned. With the company, he refined his ability to build businesses that meet customer expectations while enhancing management and service standards.
A Path Shaped by Education and Dedication
Howard’s early education laid the foundation for his ongoing pursuit of learning. He graduated from Framingham North High School in 1984 and attended Massachusetts Bay Community College. He also completed courses at Framingham State College and Boston College.
His studies strengthened his understanding of business administration and management, providing knowledge that proved helpful in the automotive industry.
Beyond academics, he focused on personal and professional development. He balanced his entrepreneurial goals with a dedication to his family life. Married with three children, he credits both his education and negotiation skills for much of his success.
From Dealer to Executive Leader
In 1990, Howard launched Automax Preowned. The dealership quickly gained a reputation for reliability and quality.
Automax expanded rapidly, growing to seven locations before consolidating into two major flagship outlets. Howard attributes this growth to strategic planning and a customer-first approach.
In 2000, he founded Mina Property Group, focusing on commercial property acquisitions, further diversifying his business interests.
Howard Wilner later led New England AutoMax, Inc., overseeing departmental operations and achieving 13% sales growth by 2010. As president of the company’s Marlboro, Massachusetts service center, he managed factory-direct services for all vehicle makes and models.
Howard’s time as president of Marlboro Auto Exchange demonstrated his ability to guide companies in competitive markets. One of New England’s largest independent dealers, the company shows its expertise in building and sustaining successful businesses.
Leadership Beyond the Showroom
Howard’s work extends beyond sales and operations. He frequently emphasizes leadership development, especially for new managers. He cautions against dominating conversations to prove oneself, stressing that effective leadership requires listening and understanding team dynamics.
He encourages managers to inspire their teams and invest in relationships. Credibility, he says, comes from consistent action and authenticity.
Howard’s advice comes from real experience. He has guided teams through changing environments and competitive challenges, helping leaders build resilience and maintain focus. His influence reaches beyond his companies, as he shares practical guidance with emerging leaders.
Community and Professional Engagement
Howard is also active in professional and community organizations, including Rotary International, the Boston College Club, the Charter Oak Golf Club, NHREIA, and the New England Society. These memberships reflect his interest in networking, community service, and staying connected to industry and civic life.
Automax Preowned: A Customer-First Dealership
Automax Preowned embodies Howard’s vision of providing high-quality vehicles to customers. The dealership is a trusted source for pre-owned cars, offering a balance of quality and affordability.
The inventory includes late-model foreign and domestic vehicles, often priced below industry benchmarks. Customers receive comprehensive support throughout the selection process, including financing tailored to their specific needs and budgets.
Even buyers with less-than-ideal credit can access tailored loans through Automax’s finance department. Howard’s leadership ensures the dealership offers guidance and reliable service, building trust and long-term customer loyalty.
A Legacy of Leadership and Innovation
Howard’s career reflects a balance of entrepreneurial drive and practical leadership. From his education to the creation of Automax Preowned and Mina Property Group, he has shown steady growth and adaptability. His emphasis on leadership development demonstrates a belief that success stems from vision and credibility.
As the automotive industry evolves, Howard Wilner’s story highlights the value of combining experience with innovation. His career is an exemplary model of how commitment and thoughtful leadership can foster successful businesses and leave a lasting impact on both the industry and the community.
