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JACK WINTER

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Articles

Now That’s What I call Comms Planning! Beefeater 0.0%

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By JACK WINTER
| Media Cat
Welcome to Now That’s What I Call Comms Planning! — a biweekly analysis of the brilliant thinking behind a campaign getting noticed right now. Beefeater Gin has displayed a masterful use of comms planning to show how a bit of thinking goes a long way.
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Faecal haemoglobin-based referral and investigation prioritisation is associated with colorectal cancer-specific survival in symptomatic patients: a retrospective observational study

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By Stephen T McSorley, Paul Burton, Mark Johnstone, Brian Nicholson, Graham Andrew Mackay, David Mansouri, Mark Vella, Susanti Susanti, JACK WINTER, Donna Chantler, Douglas Rigg, Paul Witherspoon
| Nature Verified
Abstract Current BSG/ACPGBI and NICE guidance recommends that faecal haemoglobin (f-Hb) ≥10 ug/g measured by faecal immunochemical test (FIT) in symptomatic patients should prompt referral through cancer prioritised diagnostic pathways. However, limited long term CRC outcome data exist. This study compared CRC specific survival (CSS) between patients by f-Hb concentration and referral priority in a large primary care f-Hb prioritised lower GI symptomatic pathway.
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Ranking Warriors’ best center upgrades to target in 2025 NBA offseason

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By JACK WINTER
| Yahoo Sports Verified
The post Ranking Warriors’ best center upgrades to target in 2025 NBA offseason appeared first on ClutchPoints. A perfect fit at center for the Golden State Warriors is hard to come by. Bigs who warp the court on both ends by splashing jumpers from beyond the arc and swatting shots at the rim are skeleton keys in the modern NBA, unlocking more lineup configurations and stylistic flexibility that make the game much easier on their coaches and teammates, especially in the playoffs.
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