Jackson Posey

With over seven years of sports media experience as a digital content creator, I've earned several awards in my time as a writer, reporter, editor, and social media manager.

Currently, I cover all things Baylor athletics as a sportswriter and podcaster for The Baylor Lariat, primarily focusing on football, men's and women's basketball, and volleyball. I've written stories on everything from national championship-winning coaches to new developments in Acrobatics & Tumbling. Additionally, I co-host the award-winning Don't Feed The Bears podcast, delivering weekly, in-depth analysis on Baylor sports.

As Director of Content for Look! Livestreams – awarded the best high school football broadcast in Texas by Dave Campbell's Texas Football – I'm tasked with crafting an immersive social media experience for one of the most successful football teams in our football-crazed state. Under my leadership during the 2022 season, we garnered over 1.23 million social media impressions across YouTube, Twitter, and Facebook, while increasing Look!'s social media following 223.6%. I also serve as the Look!'s Director of Sales and Operations, ensuring sponsor satisfaction and operational efficiency while managing the company's Lorena High School branch.

My previous experience includes working in Baylor media as a beat writer for Sports Illustrated's Inside The Bears, as well as covering the NBA for Fadeaway World and high school sports for the Valley Ventana, Ranger Recruiting and Aelius Media. In my time with the Valley Ventana, I earned several state- and national-level awards, including three UIL Press Conference state titles for excellence in writing. I also helped lead the Ventana to its first-ever School Newspapers Online “Distinguished Site” honor, placing it among the top 60 school newspapers in the country.