For some—most, perhaps—a car is simply a method of transport, a way of getting from point A to point B. For others, it is something more: an object of desire; a thing of beauty; the embodiment of dreams and fantasies; a way to escape daily routine in a burst of pure, unbridled speed. Tom Johnston belongs to the latter group. Labelling him a car enthusiast doesn’t quite capture the depth of Johnston’s passion for all things automotive; fanatic or zealot come closer to the mark.
You thought you had trouble getting to the office in the morning? Try getting to Quttinirpaaq (Koo-TIN-ir-pa-ack) National Park. Located on the northern tip of Ellesmere Island about 800 kilometres from the North Pole, getting there takes several connecting flights, a fair bit of time, and no small amount of cash. Only two or three dozen determined adventurers manage to do it in any given year. All of which makes Google’s effort to map the place for its Street View technology even more welcome.
It just makes sense: you don’t fire up a chainsaw when you need to trim your nails. By the same token, if the task at hand is treating cancer, you don’t use broad-spectrum chemotherapy when caspase-independent cell death (CICD) will get the job done, with greater efficacy and fewer side effects. Developed by researchers at the University of Glasgow, CICD is the latest weapon in humanity’s ongoing war against cancer—a war that stretches back at least 1.7 million years.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".